Staff UX Research Strategist

Accountabilities:

• • Lead end-to-end foundational and generative research across new and emerging product areas, uncovering unmet user needs and translating them into meaningful product and business opportunities.
  • Apply market research rigor to product strategy by assessing ideal customer profiles, segmentation, value propositions, product-market fit, market sizing, competitive dynamics, and emerging opportunities.
  • Develop a forward-looking perspective on market and industry trends, identifying competitive shifts, regulatory developments, and broader tailwinds that could influence strategic priorities.
  • Evaluate competing opportunities and build clear, evidence-based recommendations around where to invest, explicitly articulating assumptions, risks, potential upside, and opportunity costs.
  • Co-own a strategic insights function in partnership with Product Analytics, synthesizing signals from across the business and external market to provide leadership with an early view of emerging opportunities and risks.
  • Act as a strategic thought partner to Product and Design leadership, challenging assumptions, introducing evidence, and influencing high-stakes product and business strategy discussions.
  • Collaborate with Vertical Solutions teams to deepen understanding of priority industries, support research initiatives, and identify opportunities specific to different market segments.
  • Partner with Marketing, Sales, and Client Services to translate research and market insights into go-to-market strategies, positioning, and product launch approaches.
  • Coach and develop UX Research colleagues in strategic foresight and market research methodologies, helping establish shared playbooks and stronger research capabilities across the team.
  • Apply AI tools thoughtfully throughout the research workflow, using them for activities such as synthesis, analysis, recruiting, and documentation while maintaining appropriate human judgment and research rigor.
  • Identify and implement improvements to research tools, processes, and workflows, using AI and automation where appropriate to create scalable approaches that improve research quality and efficiency.

  Requirements:

  • Bring 7–10 years of applied research experience, with a portfolio demonstrating that your research has identified new opportunities and influenced product or business strategy rather than simply validating pre-existing decisions.
  • Demonstrate experience spanning both UX research and market research, including qualitative and quantitative research methods as well as opportunity assessment, market sizing, ICP definition, segmentation, value proposition development, product-market fit, and competitive research.
  • Bring domain expertise in digital advertising, adtech, martech, data-driven platforms, or privacy-sensitive B2B technology markets, with the ability to connect market shifts, customer needs, competitive dynamics, and regulatory trends to product direction.
  • Demonstrate comfort working in ambiguous, complex, and loosely defined problem spaces, supported by strong systems thinking that connects user, market, and business perspectives.
  • Have experience influencing senior leaders such as Directors, VPs, or C-suite stakeholders by developing compelling strategic narratives and business cases based on research evidence.
  • Be comfortable partnering with analytics and data teams to combine quantitative signals with qualitative research and turn synthesized insights into discovery opportunities.
  • Have experience facilitating workshops such as ideation and co-creation sessions and driving research findings into concrete product and strategic decisions.
  • Demonstrate hands-on experience incorporating AI tools into research workflows, ideally developing repeatable and scalable approaches for synthesis, analysis, recruiting, or other research stages.
  • Experience researching AI-powered products or features and working within B2B or platform environments is a strong asset.

  Benefits:

  • United States base salary range of $156,000–$214,500 USD, with final compensation determined by factors including experience, technical skills, knowledge, abilities, education, certifications, organizational needs, and budget alignment.
  • Additional compensation may include annual bonuses, commissions, equity awards, and a comprehensive benefits package, depending on the role.
  • Remote-first working environment, with the position available to candidates located in the United States.
  • Retirement savings and 401(k) or pension programs, depending on location.
  • Competitive paid time off packages, including birthday time off.
  • Comprehensive health benefits beginning on the first day of employment.
  • Access to mental health care and wellness support programs.
  • Work-from-home reimbursement.
  • Optional global WeWork membership and access to workplace hubs where available.
  • Robust training and onboarding programs.
  • Support for professional development initiatives, including conferences, courses, and books.
  • Access to programmatic courses and certifications supporting continuous learning.
  • Parental leave programs and a friendly, collaborative, and supportive working environment.
  • Social and team events that encourage connection across the organization.
  • Benefits and perks may vary based on country of employment and the nature of the engagement.