Sr. Marketing Specialist, Consulting

ABOUT THE ROLE

As a Senior Marketing Specialist, you’ll be part of our Marketing team, which sits within the Brand, Marketing and Business Development (BMBD) team.

In this unique role, you will have a keen focus on the flourishing consulting arm of our firm, as well as have opportunities to be involved in a variety of pursuits and activities nationwide that cross market sectors and typologies. Our team works with organizational leaders to define their ideal future and plan processes, organizational strategies, equipment and facilities to create this future, and our projects are anchored by any of the following services: strategic transformation, design thinking, experience strategy, space and functional programming, operational planning, organization design, change management, and transition and activation planning.

You will work with a hub of marketing peers led by a Regional Marketing Team Leader. You’ll work in partnership with our Markets, Offices and Services, who rely on marketing support to advance their message and win pursuits. You’ll collaborate across the BMBD community—with fellow Marketing team members, Graphics, Communications, Knowledge Management, Client Engagement, Market Strategy and Business Development—to deliver marketing excellence across proposals, presentations, collateral, local brand-building efforts and more.

HERE'S WHAT YOU'LL DO

PROPOSAL MARKETING

• Lead the development of proposal materials including coordination and production of deliverables across all stages of the process.
• Drive large, strategic, and complex pursuit process from proposal coordination through interview. May lead visual theme and strategic messaging. Able to develop creative ideas for proposals and interview content.
• Collaborate with Marketing teammates, other BMBD team members and Client Leaders to develop pursuit strategies—starting with client engagement, leading to proposal then interview—to secure the win.
• Create and update resumes, portfolio pages, presentations and related marketing materials using our design templates as inspiration and working within our brand standards.
• Participate in the development of collateral that supports our markets, offices, and services.
• Provide marketing research for overall market/office strategy, as well as for individual clients and pursuits.

BRAND MARKETING

• Lead local/regional marketing activities, such as sponsorships, award submissions, events and photography, that align with our PR/Communications objectives and increase our brand visibility.

FIRM KNOWLEDGE & SUBJECT MATTER EXPERTISE

• Develop strong, in-depth knowledge of the firm’s portfolio, personnel and offerings.
• Develop subject matter expertise (across markets, typologies, services, technology or other) that adds value to pursuits and client relationships.

Application Requirements

As part of the application process, candidates are required to submit 2-3 work samples demonstrating proficiency with Adobe InDesign and other layout software such as PowerPoint, as well as provide 1-2 writing samples (i.e. project descriptions, employee bios, proposal cover letters, etc.). Please redact proprietary/confidential information as needed. Note: We understand that the process of developing these items is very collaborative, we are looking to see samples that you held the primary role in creating. Candidates that progress to the interview stage will be expected to present details on work samples.