Marketing Web Designer (UX/UI)

Accountabilities

• • Design polished, on-brand, conversion-focused pages and digital experiences for the marketing website and related touchpoints.

  • Maintain and elevate visual and brand standards, ensuring a consistent, high-quality experience across marketing assets.

  • Build, document, and maintain scalable components and libraries within a Figma-based design system.

  • Create wireframes, mockups, and prototypes that clearly communicate design concepts and implementation requirements.

  • Collaborate with marketing, content, analytics, and engineering teams to connect creative work with business objectives and ensure high-fidelity implementation.

  • Incorporate accessibility principles and standards such as WCAG into web experiences.

  • Analyze analytics, heatmaps, and session replay data to identify opportunities for improving website performance and user experience.

  • Support A/B testing and experimentation by designing test experiences, helping interpret results, and translating findings into actionable design recommendations.

  • Explore AI-assisted design tools and workflows to improve design-system consistency, documentation, efficiency, and scalability.

  Requirements

  • 4–6 years of professional experience in marketing or brand-focused web design, ideally within a B2B or SaaS environment.

  • A strong portfolio demonstrating shipped, live marketing websites with sophisticated typography, layout, visual hierarchy, and overall visual polish; product UI-only portfolios are not sufficient.

  • Advanced proficiency in Figma, including hands-on experience creating and maintaining design systems and component libraries.

  • Strong visual judgment and refined design craft, with the ability to deliver enterprise-quality work from the outset.

  • Excellent communication and collaboration skills, with the ability to receive, incorporate, and articulate feedback effectively.

  • Ability to work at pace while maintaining a high standard of quality and meeting deadlines.

  • Experience designing and analyzing A/B tests or other digital experiments is preferred.

  • Familiarity with conversion rate optimization and using analytics to inform design decisions is an advantage.

  • Experience with heatmapping and session replay platforms such as ContentSquare or Hotjar is a plus.

  • Experience with AI-assisted design tools or AI-enabled workflows for accelerating design-system development is desirable.

  • Previous experience working within a marketing or growth team is beneficial.

  • Must be authorized to work in the United States without sponsorship.

  Benefits

  • Fully remote position within the United States.

  • Full-time schedule of approximately 40 hours per week.

  • Six-month W2 contract with strong potential for extension based on performance.

  • Flexible start date.

  • Compensation of $65–$74 per hour.

  • Medical, dental, and vision benefits.

  • 401(k) benefits.

  • Opportunity to work on a high-traffic B2B marketing website and contribute to an evolving design system.

  • Exposure to experimentation, analytics-driven design, accessibility, and emerging AI-assisted design workflows.