Field Marketing Manager

Role Overview

As Field Marketing Manager, North America, you will be responsible for driving revenue through strategic field marketing programs and high-impact event execution. You’ll partner closely with sales leadership and cross-functional teams to deliver targeted campaigns, elevate Arkestro’s brand, and expand our presence across the procurement and supply chain ecosystem.

This role requires a strong mix of strategic thinking, hands-on execution, creativity, confidence, and operational rigor, along with a modern, tech-forward approach to marketing.

Core Responsibilities

Strategic Partnership & Program Development

• Partner with Corporate Marketing and Executive Leaders to design and execute targeted marketing programs that drive pipeline and revenue
• Research emerging trends in procurement, AI, and multi-channel campaign management to strengthen Arkestro's market position
• Identify and evaluate sponsorship opportunities to maximize brand visibility and strategic impact
• Collaborate with Corporate Marketing to ensure alignment in messaging, positioning, and campaign execution
• Confidently share ideas, insights, and field learnings; bring a strong point of view and contribute best practices across the marketing organization
• Leverage AI and modern marketing tools to improve targeting, personalization, and campaign performance

Event & Project Management

• Own end-to-end execution of events (tradeshows, leadership forums, partner and community events), from planning through post-event reporting, delivering a full calendar of programs on time and on budget with each event tied to a specific pipeline or revenue target
• Develop and maintain detailed event briefs outlining goals, deliverables, and cross-functional responsibilities, building a documented, repeatable event playbook (briefs, timelines, vendor/swag sourcing) that other team members can execute against
• Lead weekly alignment meetings with internal stakeholders to ensure execution stays on track