VP, Product Marketing-GTM Enablement & Training
About the role
We are seeking a seasoned executive to lead our global Product Marketing, Go-to-Market (GTM), and Sales Enablement functions. Reporting to the Chief Product Officer, this leader will own how we position our data and AI platform in the market, how we launch and scale revenue across customer segments, and how we equip our sales and partner ecosystem to win.
This is a high-visibility role for a senior leader who has built and scaled Product Marketing and GTM organizations within the database, data infrastructure, or broader enterprise software industry. You will partner closely with Product Management, Sales, Customer Success, and Engineering to translate deep technical capability into clear customer value, predictable pipeline, and market leadership.
Your impact will be:
- Product Marketing & Positioning
- Define and evolve the company's positioning, messaging, and narrative across product lines, audiences (developers, DBAs, data architects, CIOs, CDOs), and competitive contexts.
- Lead market segmentation, ICP definition, buyer/user persona development, and competitive intelligence for the database market (relational, distributed, cloud-native, AI/vector, analytics, etc.).
- Work on the analyst relations and influencer strategy; serve as a credible spokesperson with Gartner, Forrester, IDC, and the technical press.
- Go-To-Market Strategy & Execution
- Build and operate the end-to-end GTM motion across sales-led, and partner-led channels. PLG experience a bonus since we will lean more in that direction for future offerings.
- Lead product launches and category-defining campaigns from strategy through cross-functional execution and measurement.
- Partner with Demand Generation to translate positioning into pipeline; own GTM contribution to revenue targets.
- Define and refine the GTM playbooks for new markets, new segments (mid-market through Global 2000), and new products.
- Sales & Partner Enablement
- Build a world-class enablement function covering onboarding, ongoing skill development, certification, and tooling for direct sellers.