Strategic Partnerships Manager
About the role
The Opportunity
NiCE Public Safety is building its partner program from the ground up. Evidencentral is the anchor product — a cloud-native digital evidence management platform already gaining traction in public safety agencies — and it opens the door to the full NiCE portfolio: Inform/911, Investigate, and Real-Time Center. The partner channel is the fastest path to scale, and this hire is the engine that makes it move.
Year 1 goal: $750K–$1M+ partner-influenced ARR, built on 50 named target partners across CAD/RMS resellers, case management platforms, and system integrators.
This is a pure offense role. The Strategic Partnerships Manager is NiCE’s boots on the ground in the partner ecosystem — recruiting, activating, and growing the relationships that drive partner-sourced and partner-influenced pipeline. Not admin. Not support. In market, building the program.
What You’ll Do
Partner Recruitment
- Own outreach across all 50 named partner targets — CAD/RMS resellers, prosecution and case management platforms, and system integrators
- Drive 5+ partner conversations per week; log every contact attempt, outcome, and next step in Salesforce same day
- Lead Tier 1 referral partner onboarding (Magnet Forensics, Flock Safety, Cellebrite, and peers) — fastest relationships to build, lowest friction to activate
- Own Tier 2 reseller recruitment across the 24 named CAD/RMS and prosecution targets
- Support Andy McKeever on Tier 3 SI relationships; attend meetings, own follow-up, log all activity
Partner Activation & Pipeline
- Drive deal registration from every active partner — every signed partner has at least one registered deal
- Own the partner check-in cadence: 30/60/90-day check-ins scheduled, prep notes ready, outcomes logged in Salesforce after every call
- Attend partner QBRs; support Andy commercially, own all follow-up actions
- Feed partner-sourced and partner-influenced pipeline to Andy weekly; reviewed every Monday
- Track partner pipeline in Salesforce daily — if it’s not logged, it doesn’t exist
Program Ramp
- Shadow Andy on all design partner conversations in the first 60 days — learn the pitch, the objections, the public safety procurement dynamics
- Fully own the partner prospect list and all 50-target outreach from Day 60 forward
- Onboard into Salesforce partner tracking, deal registration workflow, and partner portal Day 1
What We’re Looking For
Required
- 3+ years in partner/channel sales, business development, or alliances — with a track record of recruiting and activating partners, not just managing existing ones
- Public safety, govtech, or SLED (State, Local, and Education) technology background — you understand how agencies buy, how procurement cycles work, and who the real decision-makers are
- Proficiency in Salesforce — you log every activity same day, build your own reports, and live in the CRM
- Hunter mentality — you open relationships from cold, run your own pipeline, and move without being pushed
- Comfort operating in an early-stage program with no established playbook — you build the process as you go
Strongly Preferred
- Experience selling through or alongside CAD/RMS, records management, or digital evidence