SSP Manager - Programmatic Advertising
About the role
<div class="content-intro"><p><span class="ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak">Newsweek is the global media organization that has earned audience time and trust for more than 90 years. Newsweek reaches 100 million people each month with thought-provoking news, opinion, images, graphics, and video delivered across a dozen print and digital platforms. Headquartered in New York City, Newsweek also publishes international editions in EMEA and Asia.&nbsp;</span></p>
<p>&nbsp;</p></div><h3 style="text-align: justify;">Adprime, SSP Manager – Programmatic Advertising (Ads.txt / Supply Path Optimization)</h3>
<p style="text-align: justify;">Adprime is the largest digital Healthcare publishing platform and programmatic provider that offers solutions for reaching healthcare professionals (HCP) and direct-to-consumer (DTC) brands.&nbsp;</p>
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<p style="text-align: justify;"><strong>About the Role</strong></p>
<p style="text-align: justify;">Adprime is looking for an experienced SSP Manager to join the growing programmatic team. This role is ideal for someone with a strong understanding of the SSP platform, programmatic advertising, supply path optimization, and ads.txt/app-ads.txt implementation. You will work closely with publishers, SSPs, DSPs, and internal teams to onboard partners, optimize supply quality, increase revenue, and ensure transparency across the supply chain.</p>
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<p style="text-align: justify;"><strong>Key Responsibilities</strong></p>
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<li>Manage and grow relationships with SSPs, publishers, and strategic supply partners.</li>
<li>Drive implementation and adoption of ads.txt and app-ads.txt across publisher inventory.</li>
<li>Validate and troubleshoot ads.txt, app-ads.txt, sellers.json, and SupplyChain (schain) implementation.</li>
<li>Monitor and improve ads.txt compliance rates, supply quality, and inventory transparency.</li>
<li>Analyze programmatic performance metrics including bid requests, win rates, fill rates, CPMs, render rates, and revenue.</li>
<li>Collaborate with Demand, Ad Operations, and tech teams to resolve technical issues and optimize integrations.</li>
<li>Identify opportunities to improve supply path efficiency and maximize monetization.</li>
<li>Support onboarding of new publishers and SSP integrations.</li>
<li>Prepare performance reports and provide optimization recommendations.</li>
<li>Stay current with IAB standards and evolving programmatic best practices.</li>
</ul>
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<p style="text-align: justify;"><strong>Required Qualifications</strong></p>
<ul style="text-align: justify;">
<li>3+ years of experience in programmatic advertising, preferably within an SSP, exchange, or publisher environment.</li>
<li>Strong knowledge of
<ul>
<li>Ads.txt &amp; App-ads.txt</li>
<li>Sellers.json</li>
<li>SupplyChain Object (schain)</li>
<li>OpenRTB</li>
<li>Supply Path Optimization (SPO)</li>
</ul>
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<li>Experience working with SSPs, DSPs, publishers, and programmatic exchanges.</li>
<li>Strong analytical skills with the ability to interpret large datasets and identify optimization opportunities.</li>
<li>Experience using Excel/Google Sheets and reporting tools.</li>
<li>Excellent communication and relationship management skills.</li>
<li>Ability to manage multiple partner relationships in a fast-paced environment.</li>
</ul>
<p style="text-align: justify;"><strong>Preferred Qualifications</strong></p>
<ul style="text-align: justify;">
<li>Experience with CTV, In-App, Mobile, and Display inventory.</li>
<li>Familiarity with IVT verification providers such as DoubleVerify, HUMAN, or Pixalate.</li>
<li>Experience working with GAM, Prebid, Beezwax, or header bidding environments.</li>
<li>Understanding of identity solutions and privacy regulations.</li>
</ul>
<p style="text-align: justify;">&nbsp;</p>
<p style="text-align: justify;">Salary range: Up to $150,000 commensurate with experience</p>
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<p></p><div class="content-conclusion"><p><span style="font-weight: 400;">Newsweek is an equal opportunity employer. We seek employees of diverse backgrounds and are committed to providing an inclusive, equitable and respectful workplace.</span></p></div>