Sr UX Content Designer

Accountabilities

• • Design clear, concise, accessible, and human-centered content for web and mobile marketplace experiences.
  • Create product descriptions, educational materials, value propositions, and decision-support content that help customers understand complex healthcare and financial products and make informed decisions.
  • Shape content across the complete customer journey, including discovery, search, comparison, onboarding, checkout, notifications, account management, and post-purchase experiences.
  • Audit existing digital experiences and identify opportunities to improve clarity, consistency, accessibility, customer confidence, engagement, and conversion.
  • Develop scalable content standards, terminology, voice and tone guidelines, and reusable content patterns that create consistency across products and channels.
  • Establish content strategies that support customer education, engagement, conversion, retention, and broader marketplace performance.
  • Partner with UX Design, Product, Research, Marketing, Legal, and business stakeholders to deliver effective, compliant, and customer-centered experiences.
  • Use customer research, analytics, experimentation, and business insights to evaluate content performance and continuously optimize experiences.
  • Influence product and experience direction by translating customer needs and business objectives into effective content strategies.
  • Leverage AI-assisted writing and research tools to accelerate content creation, experimentation, and analysis while maintaining accuracy, quality, consistency, and the appropriate brand voice.

  Requirements

  • 5+ years of experience in Content Design, UX Writing, or Content Strategy for customer-facing digital products, supported by a strong portfolio demonstrating strategic thinking and measurable impact.
  • Experience developing content for e-commerce, digital marketplaces, telehealth, affiliate marketing, healthcare, fintech, or other consumer-focused digital experiences.
  • Exceptional writing, editing, content design, and information architecture skills, with the ability to simplify complex concepts into intuitive and actionable experiences.
  • Demonstrated experience designing content across end-to-end customer journeys, particularly experiences involving product discovery, decision-making, conversion, onboarding, and long-term engagement.
  • Experience creating and implementing content standards, voice and tone guidelines, terminology systems, or content governance frameworks.
  • Strong ability to influence product direction through content strategy and cross-functional collaboration.
  • Experience using customer research, analytics, experimentation, and other insights to evaluate content effectiveness and improve business outcomes.
  • Familiarity with behavioral science principles, accessibility best practices, and AI-assisted content creation.
  • Strong communication and stakeholder management skills, with the ability to explain content decisions and advocate for customer needs.
  • Strategic, analytical, adaptable, and highly collaborative approach to problem-solving.
  • Passion for creating content that educates customers, builds confidence, improves decision-making, and empowers people to take action.

  Benefits

  • Annual salary range of $100,000–$129,500, with actual compensation based on job-related knowledge, education, skills, experience, and work location.
  • Eligibility for performance-based incentives as part of the total compensation package.
  • Medical, dental, and vision coverage.
  • HSA contribution and matching program.
  • Dependent care FSA match.
  • Uncapped paid time off.
  • Paid parental leave.
  • 401(k) with employer matching.
  • Personal and healthcare financial literacy programs.
  • Ongoing education and tuition assistance.
  • Gym and fitness reimbursement.
  • Wellness program incentives.
  • Remote work opportunity within the United States.
  • Virtual and self-paced onboarding options, followed by required onsite onboarding training.
  • Company-covered travel and accommodations for the required quarterly onsite onboarding session.
  • Opportunity to work on healthcare marketplace experiences with direct influence on customer education, engagement, and business performance.