Sr. Product Marketing Manager, Acquia Source

About Acquia

Acquia empowers the world’s most ambitious brands to create digital customer experiences that matter. With open source Drupal at its core, the Acquia Digital Experience Platform (DXP) enables marketers, developers, and IT operations teams at thousands of global organizations to rapidly compose and deploy digital products and services that engage customers, enhance conversions, and help businesses stand out.

About the Role

Reporting to the Director of Product Marketing for Source, the Sr. Product Marketing Manager owns the positioning, messaging, launches, and feature-release support for Acquia Source, our agentic SaaS CMS and DAM solution for marketing teams. You turn Source's capabilities into the assets the field uses to win marketing buyers.

This role is a balance of strategy and fast paced execution but it is not an isolated content-production role. You decide where the message matters and make it sharp, and you use AI to handle the rest. Acquia Source is an AI-native product, so we expect you to be an AI-native marketer. We use AI to do the job better and faster, and everyone on this team demos and presents on stage.

Responsibilities

• Own positioning and messaging for Source CMS and DAM.
• Run launches and feature-release support end to end.
• Maintain competitive coverage for the content and marketing-cloud category with support from our head of competitive intelligence
• Build AEO / AI-citation proof points and sales-play assets on a value-selling spine (Signal > Value > Action).
• Partner with the Source Evangelist (user-facing proof and technical content) and with Demand Gen.

Qualifications

• 5+ years in product marketing or a closely related role.
• A strategist, not a content marketer. You think critically about the moments of impact and drive the positioning, rather than producing assets on a treadmill.
• AI-first ways of working. You use AI to move faster and automate low-value work, and you can tell real agentic strategy from automation in a dressed-up costume.
• Presentation and demo skills. Everyone here presents and demos on stage; you are compelling live, in a product demo, a customer session, or a conference talk.
• Strong, clear writing that turns product capability into marketing-buyer value, and reliable launch execution.
• Experience in CMS and DAM categories is a must

Preferred Qualifications

• Working knowledge of AEO / GEO.
• Familiarity with Drupal and the Acquia product line