Sr. Manager, Regional Partnerships

Accountabilities:

• • Build and maintain a high-volume pipeline of regional brand partners, marketing decision-makers, agencies, and prospective experiential entertainment buyers through proactive outbound prospecting.
  • Develop and execute scalable sales strategies across regional sponsorships and experiential entertainment solutions, prioritizing target categories and opportunities based on business potential.
  • Create, package, and present tailored partnership platforms and sales proposals that connect media, activation, hospitality, digital, social, and in-venue assets to partner objectives.
  • Own partnership and product proposals, contracts, deal structures, negotiations, and commercial terms in collaboration with internal partnerships and legal teams.
  • Structure creative, multi-element deals that deliver measurable value, including clearly defined partner objectives, success metrics, asset mixes, and expected outcomes.
  • Collaborate with marketing, operations, strategy, legal, activation, and partner success teams to develop opportunities that strengthen brand engagement, drive venue traffic, and enhance guest experiences.
  • Maintain accurate Salesforce or comparable CRM records, including prospect activity, pipeline stages, account information, and deal progression.
  • Leverage AI-enabled tools to accelerate prospect research, proposal development, competitive analysis, and outreach while maintaining accountability for accuracy and quality.
  • Represent the business at venue events and partner experiences, hosting prospective clients and strengthening executive-level relationships.
  • Monitor pipeline health and commercial performance, communicate progress to leadership, and identify new revenue-building opportunities across both partnership offerings.
  • Ensure successful post-sale delivery by partnering with activation and success teams to track performance against agreed objectives and commitments.
  • Contribute new commercial ideas and continuously identify ways to expand the partnership platform and create incremental revenue opportunities.

  Requirements

  • Bachelor’s degree required, with 8+ years of sponsorship or partnership sales experience, ideally within sports, entertainment, media, hospitality, or venue-based businesses.
  • Demonstrated success closing complex, multi-element deals with regional and national brands, agencies, and marketing organizations.
  • Experience managing multiple products, offerings, or revenue streams simultaneously, with the ability to move between consultative sponsorship sales and more transactional product sales.
  • Strong understanding of advertising, brand marketing, sponsorship strategy, and the ways regional marketers evaluate partnership ROI.
  • Proven expertise in deal negotiation and creative commercial structuring across media, activation, hospitality, digital, and in-venue branding.
  • Strong pipeline-development, prospecting, presentation, project management, and sales execution skills, with a consistent focus on revenue generation.
  • Executive presence and excellent communication skills, with the ability to build credibility and influence both senior external partners and internal stakeholders.
  • Strong proficiency in Microsoft Office, particularly Excel and PowerPoint, along with experience using Salesforce or another CRM platform.
  • Demonstrated fluency with AI tools such as ChatGPT, Claude, Copilot, or comparable solutions, including the ability to critically evaluate AI-generated outputs.
  • Highly organized, commercially minded, self-directed, and comfortable operating in a fast-moving environment with multiple priorities.
  • Ability to collaborate effectively across functions while maintaining ownership of sales goals, partner relationships, and deliverables.
  • Willingness to travel to support venue events, partner experiences, and business needs as required.

  Benefits

  • Competitive compensation and a full-time remote work arrangement within the United States.
  • Free play privileges and 50% off food.
  • Medical, dental, and vision insurance for eligible team members.
  • 401(k) plan with team member matching.
  • Free mental health and well-being platform.
  • Opportunities to learn, grow, and take on expanded responsibilities.
  • A collaborative, inclusive, and energetic work environment designed to encourage connection and creativity.
  • Clear direction, strong tools, and opportunities to contribute ideas and influence commercial growth.
  • A culture focused on continuous improvement, inclusion, personal development, and creating meaningful experiences.
  • Additional benefits and programs may be available based on eligibility.