Sr Manager, Games Marketing
About the role
Role overview:
The Senior Brand Marketing Manager will be responsible for building and leading brand marketing for multiple high-profile game franchises.
This position will play a critical role in ensuring financial success of a portfolio of PlayStation Studios games. The successful candidate will be responsible for the creation and management of holistic global marketing plans that drive growth and profitability for our games. The role involves creating plans that drive acquisition of new players, engagement and retention of existing players, and re-engagement and reclaim of previous players.
Candidates for this role will be self-starters with strong experience in marketing games, live service products, and new business models. The ideal candidate will possess a balance of creativity and analytical thought to drive product strategy and year-round marketing plans to keep players constantly engaged.