Sr. Advertising Manager, Commerce

About the Role

The Senior Advertising Manager's primary responsibility is to work client-facing, with a specific book of commerce clients to create, manage, optimize, report on, and present full funnel marketing campaigns. In this role, you will work directly with a variety of large Brands across multiple global Amazon markets and different product categories. You will also play a major role in crafting budget strategies, driving sales and enhancing brand awareness on Amazon, Walmart and other commerce platforms.

Responsibilities

• Own Amazon search and display (DSP/OTT) performance advertising for an assigned set of clients
• Create, implement, manage, and report on advertising strategies that align with client goals
• Collaborate with internal and external stakeholders to maximize performance for the client's business
• Proactively research industry trends and best practices and communicate internally to knowledge share
• Engage frequently and professionally with clients via email/slack, phone, and in-person video meetings
• Strategic thinking, detail oriented execution, and insightful data analysis to identify areas of opportunity and deliver sales-driving initiatives
• Utilize Amazon Attribution and Amazon Marketing Cloud to gain additional insights to increase performance
• Mentor more junior Advertising Managers

Required Qualifications

• Amazon Performance Advertising experience with knowledge of developing strategic full funnel strategies to grow brands
• 4+ years' experience with Amazon digital advertising; with an emphasis on paid search and display advertising
• Strong large-client facing experience
• Amazon advertising accreditation at the date of hire or commitment for accreditation within 30 days of hire
• Experience with Amazon SaaS Advertising Technologies
• Advanced understanding of PowerPoint, Excel, and Word or Google Slides, Docs and Sheets
• Excellent attention to detail and accomplished verbal and written communication skills
• Analytical and strategic capabilities
• Multitasking expertise with the ability to organize projects and establish priorities

Preferred Qualifications

• Agency experience with a focus on Amazon programmatic display advertising, Amazon Demand Side Platform and Amazon search
• Adept at learning new software programs and tools and incorporating AI into workflows
• Experience using bid management tools
• Additional marketplace experience such as Walmart, Target, Instacart