Sponsorships & Partnerships Manager

Accountabilities:

• • Build and manage the sponsorship strategy, identifying prospective sponsors and developing compelling commercial packages for events and other initiatives.
  • Prospect and engage potential partners, confidently opening conversations with decision-makers and progressing opportunities from initial contact through negotiation and agreement.
  • Develop long-term sponsorship relationships focused on mutual value, retention and opportunities for expansion rather than one-off transactions.
  • Build and grow a partner network across finance, insurance, HR, recruitment, software, marketing and other relevant business services.
  • Negotiate member benefits, referral arrangements and revenue-sharing opportunities where appropriate.
  • Identify and develop strategic collaborations across podcasts, webinars, content, industry events, speaking opportunities and other channels.
  • Manage a significant partnership pipeline, maintaining strong organisation, follow-up discipline and visibility across opportunities.
  • Work closely with Events, Marketing, Leadership and Coaching teams to align partnerships with commercial and member objectives.
  • Represent the organisation professionally with external stakeholders and develop relationships across the broader trades ecosystem.
  • Track and optimise partnership performance, focusing on revenue, lead generation, audience reach, sponsor retention and member value.
  • Take ownership of building repeatable partnership processes, systems and opportunities that can scale with the business.

  Requirements:

  • Demonstrated experience in sponsorships, partnerships, business development, B2B sales, events or strategic account management.
  • Proven ability to build relationships from a cold start and confidently engage senior decision-makers and potential commercial partners.
  • Strong sales, negotiation and presentation skills, with the ability to communicate a compelling value proposition clearly.
  • Commercial mindset with a strong understanding of how partnerships can generate revenue, leads, brand exposure and customer value.
  • Experience managing a substantial pipeline and remaining organised throughout potentially long sales cycles.
  • Persistence, initiative and resilience, with the ability to create opportunities rather than wait for predefined leads or processes.
  • Strong relationship-building skills and the ability to develop trust with a diverse range of external stakeholders.
  • Creative and strategic thinking, particularly when identifying ways for two organisations to create mutual commercial value.
  • Excellent communication skills and confidence representing a brand in external meetings, events and industry settings.
  • High level of ownership, autonomy and accountability, with the ability to work effectively in a fully remote environment.
  • A proactive, opportunity-oriented approach and genuine interest in developing long-term strategic relationships.

  Benefits:

  • Full-time, fully remote position based in Australia.
  • Direct influence over revenue growth, profitability, brand visibility and customer/member value.
  • Opportunity to build and shape a partnerships function rather than inherit an established portfolio.
  • Significant autonomy to identify opportunities, develop deals and create scalable partnership systems.
  • Collaboration with Events, Marketing, Leadership and Coaching teams.
  • Exposure to influential organisations and decision-makers across the trades ecosystem.
  • Opportunity to create partnerships spanning sponsorships, referrals, content, events and strategic collaborations.
  • High-impact environment where commercial results and initiative are strongly valued.