Social Medial Marketing Manager
About the role
About the Opportunity
Social Medial Marketing Manager
Are you a creative and strategic thinker? Do you have a proven track record of launching forward-thinking social media campaigns? Are you someone who understands how business-to-business (B2B) social media is evolving into a meaningful growth lever — across influence, trust, category creation, and pipeline?
Salsify is seeking a social media marketing specialist with experience in B2B strategy to lead the development, launch, and management of our social media strategy to drive brand awareness, community building, and lead generation on LinkedIn and other relevant social channels. As a team that prioritizes innovation and creativity, we’re excited to experiment with new ways of engaging on social media with our B2B audience — and are seeking someone who wants to test and learn with us.
We’re eager to amplify executive thought leadership, shape conversations around exciting new industry topics like agentic commerce, and build an engaged community within our space. This role will report to the director of growth marketing and work closely with content marketing, design, and video teams, as well as cross-functionally with other marketing departments to support marketing campaigns.
Salsify is redefining how brands succeed on the digital shelf and in the emerging era of AI-driven agentic commerce. This role offers the opportunity to shape and grow a modern B2B social media program, influence how an industry leader shows up in public conversations, and collaborate with executives, customers, and partners to tell stories that drive awareness, engagement, and business impact.
Please submit your resume and a short cover letter includes a short summary of a B2B social media campaign you created that makes you feel proud.
Here’s how you’ll make an impact:
- Develop, launch, and manage a cutting-edge social media strategy for a B2B software-as-a-service (SaaS) company to drive brand awareness, community building, and lead generation.
- Oversee community management and growth on LinkedIn and other relevant social media channels by implementing audience development strategies and executing engagement initiatives to build an engaged, loyal audience.
- Establish and curate a social media content calendar for LinkedIn and other relevant social channels.