Senior Specialist, PPC

About the Role

This role focuses on planning, launching, and optimizing B2B digital campaigns across Paid Search, Paid Social, and Display channels to drive demand generation. You will manage agency partners, analyze performance data, and continuously improve ROI through testing and optimization. It requires a hands-on, data-driven marketer who can manage multiple campaigns while collaborating with stakeholders to align digital strategy with business goals.

What You'll Do

• Develop and launch high-performance digital campaigns across Paid Search, Paid Social and Display channels
• Build media plans based on campaign briefs