Senior Product Marketing Manager
About the role
About Veracode
Looking for an innovative, high-growth, multi-award-winning company in one of the hottest segments of the security market? Look no further than Veracode!
Veracode is a global leader in Application Risk Management for the AI era. Powered by trillions of lines of code scans and a proprietary AI-generated remediation engine, the Veracode platform is trusted by organizations worldwide to build and maintain secure software from code creation to cloud deployment.
Role Overview
We’re looking for a Senior Product Marketing Manager to own the full product marketing lifecycle for parts of our Application Risk Management platform. You’ll translate complex application security capabilities (especially AI-powered features) into clear, compelling value propositions that resonate with developers, AppSec leaders, CISOs, and engineering executives.
You’ll sit at the intersection of Product, Sales, and Marketing — helping position Veracode as the must-have platform in a crowded cybersecurity and DevSecOps market.
What you will be responsible for:
- Product Positioning & Messaging: Develop and refine positioning, messaging, and value propositions for Veracode’s core products and new innovations (e.g., AI-assisted remediation, Package Firewall, External Attack Surface Management, ASPM. Products worked on tbd).
- Launch Strategy: Lead end-to-end planning and execution for product launches, releases, and major feature updates — including campaign strategy, sales plays, and enablement.
- Sales Enablement: Partner with sales enablement to create compelling sales collateral, pitch decks, battle cards, demos, and training materials to equip the sales team to win deals.