Senior Product Marketing Manager

About Parloa

Parloa’s mission is to make every customer conversation feel effortless for both customers and the companies serving them. As agentic AI accelerates, Parloans are shaping the foundation of a new era in customer experience — one where customer support is no longer transactions, but meaningful exchanges. It is not just a vision; Parloa has powered over ONE BILLION interactions between global enterprise brands and their customers, with companies like Booking.com, HealthEquity, Allianz, SAP, BarmeniaGothaer and TUI already deploying Parloa at scale.

About the role:

At Parloa, our AI agents turn customer conversations into lasting loyalty. As a Senior Product Marketing Manager at Parloa you will be an architect of how Global 2000 companies rethink their entire customer experience infrastructure. You aren’t just marketing AI; you are defining the new standard for human-AI interaction in the enterprise.

You will play a crucial role in developing go-to-market (GTM) strategies, launching marketing initiatives, empowering sales efforts, creating thought leadership, digging into market data, and establishing a thorough understanding of customers and competition. You will be expected to communicate with confidence and authority, think and act strategically, operate autonomously, and collaborate seamlessly across departments and time zones.

Areas of ownership:

With an owner’s mindset, you will help Parloa move beyond features and benefits to co-lead the evolution of our market positioning. You will help us define how the Global 2000 perceives the shift to agentic CX for service, sales, and marketing, ensuring we are the undisputed category leader.

• Specifically, you will lead industry product marketing efforts in support of our commercial teams as they continue to land 7-figure deals. You will help define Parloa’s overall market narrative for key industries, own the evolution of our industry ICP, and architect value frameworks and ROI narratives aligned to industry use cases.
• Develop compelling content to support industry-focused sales initiatives and joint marketing with our largest partners, be the expert for enablement sessions, and guide communication efforts across multiple audiences and channels.
• Drive our ecosystem’s industry-focused go-to-market strategies, empowering sales & partnership teams with sophisticated use cases and proof points based on research, infused competitive differentiators in collaboration with our Competitive Intelligence team.
• Help amplify our thought leadership on AI agents and AI agent platforms and the industries where we thrive: help source ideas, translate technical concepts into the language of our buyers, create and/or collaborate on content, and speak on webinars and at events.
• Lead strategic “big bet” industry initiatives by taking the helm on high-stakes cross-functional projects that help us keep growing revenue 3X. This might include key deal cycles, industry-defining research, strategic partner engagements, or executive event participation.

Who you are:

• 5-8 years of experience in Product Marketing roles, or 8 years of experience working alongside a PMM team in related roles: partner marketing, industry marketing, sales enablement, B2B direct marketing, etc.
• A proven track record of supporting enterprise sales teams with storylines, collateral, enablement, and deal support.
• Whether it’s on webinars, at company events, or training the whole Sales team on new products and initiatives, you can capture an audience’s attention.
• Ambidexterity for both strategy and tactics. You’ve crafted a strategic narrative in collaboration with executive stakeholders, and also created visually appealing sales