Senior Product Analyst

ABOUT THE ROLE:

Splash Financial is looking for a Senior Product Analyst to help us answer the "why" behind customer behavior and product performance. You'll be the analytical lead of our product organization, owning the experimentation, instrumentation, and insight work that shapes our roadmap and the customer experience. In this role, you'll design and analyze A/B tests, turning results into clear, compelling stories for both executives and cross-functional partners. You'll lead our product analytics stack, define the metrics that matter, and build intuitive dashboards that give teams a trusted, self-serve view of product health. You'll also build a unified customer 360 view that connects acquisition, onboarding, servicing, and outcomes, giving Splash a holistic understanding of our borrowers. Beyond the data work, you'll own a lightweight research program — customer surveys, NPS analysis, and interview synthesis — ensuring product decisions are grounded in both quantitative rigor and qualitative insight. Sitting at the intersection of data, product, and customer experience, this role is a critical partner in driving growth and conversion across our portfolio.

WHAT YOU'LL DO AT SPLASH:

• Own experimentation, instrumentation, and insight work
• Design and analyze A/B tests, turning results into clear, compelling stories
• Lead product analytics stack, define metrics, and build intuitive dashboards
• Build a unified customer 360 view connecting acquisition, onboarding, servicing, and outcomes
• Own lightweight research program including customer surveys, NPS analysis, and interview synthesis