Senior Media Manager

Who We Are

Minty is the AI shopping companion that proactively unleashes savings that matter most for shoppers, creating more loyalty for brands. We help businesses answer shopper questions, prevent lost revenue, and recover missed opportunities — while growing a trusted shopper network through Minty.com.

As the pioneer of Proactive Commerce, Minty serves hundreds of millions of shoppers and is ranked a top 5 ecommerce tool. We proactively deliver savings to shoppers at the moments that matter most — driving stronger loyalty for ecommerce brands.

We move fast, test often, and value curiosity, clarity, and ownership.

Who You Are

You are a media leader who thrives at the intersection of strategy, execution, and performance. You are deeply experienced in programmatic media and comfortable owning both high-level planning and hands-on implementation.

You are AI-native—leveraging AI tools and agent-based workflows in every aspect of media planning, buying, trafficking, and optimization. You don’t just use AI; you rely on it to increase speed, precision, and impact.

You excel in client-facing environments, can translate complex media strategies into clear, compelling proposals, and are energized by operating in fast-moving, ambiguous environments.

What You Will Do

• Media Strategy & Planning: Develop and lead programmatic media strategies across on-property and off-property channels, aligning with both shopper and ecommerce brand objectives.
• Client-Facing Leadership: Build and present media plans, proposals, and performance narratives to internal stakeholders and external partners, clearly articulating strategy, value, and expected outcomes.
• Programmatic Execution: Own end-to-end campaign execution including platform setup, trafficking, QA, launch, and ongoing management across DSPs and ad platforms.
• Ad Operations & Trafficking: Manage the implementation and trafficking of creative assets, ensuring accuracy, timeliness, and alignment with campaign goals.
• AI-Driven Media Optimization: Leverage AI and AI agents to automate campaign setup, optimize bidding strategies, generate insights, and improve performance in real time.
• Cross-Functional Partnership: Collaborate with product, product marketing, sales, and analytics teams to align media strategies with broader go-to-market initiatives.
• Performance & Analytics: Monitor, analyze, and report on campaign performance, continuously optimizing toward KPIs including ROI, conversion, engagement, and revenue impact.
• Testing & Innovation: Design and execute rapid testing frameworks to identify new channels and strategies.