Senior Marketing Manager ,India
About the role
About PingCAP
PingCAP is the company behind TiDB, an open-source, distributed SQL database that handles some of the world’s most complex data scaling challenges. We are a team of builders, engineers, and creators who believe in the power of open-source and the future of cloud-native infrastructure. As we expand our footprint in India, we are looking for a Senior Marketing Manager who is ready to take our brand and community presence to the next level.
The Role
As the Senior Marketing Manager for India, you will be the primary driver of our regional growth. This is a hands-on role designed for a marketer who enjoys the mix of strategic planning and tactical execution. You will be responsible for building a strong brand presence, nurturing our developer community, and most importantly, creating a predictable pipeline of interest for our sales team. You will act as the local marketing lead, working in close partnership with our global Digital Marketing, PR, and Content teams to ensure our global vision is executed with local relevance and precision.
Key Responsibilities
- Pipeline Ownership: Design and execute integrated marketing programs (webinars, workshops, and digital campaigns) specifically aimed at generating high-quality leads and building a robust sales pipeline.
- Sales Alignment: Work as a strategic partner to the India Sales and Business Development teams to ensure marketing activities are directly supporting regional revenue goals.
- Funnel Optimization: Monitor the journey from community engagement to sales-ready opportunities, ensuring no prospect is left behind.
- Brand Conferences: Lead the end-to-end strategy and execution of our signature brand conferences in India. You must have a proven track record of running large-scale, professional events from the ground up.
- Field Marketing: Manage our presence at key industry trade shows and host intimate, high-touch executive events.