Senior Manager, Content Strategy
About the role
About the Position
The Senior Manager, Content Strategy is responsible for defining what instructional content and learning materials the organization should develop and how that content creates measurable value for learners across TPR and Tutor.com. This role identifies, evaluates, and prioritizes opportunities to improve the digital and print content experience, shaping the strategic roadmap that guides content development across the product portfolio.
Working at the intersection of Product and Content, the Senior Manager collaborates with cross-functional leaders to bring high-impact content initiatives to life. This role develops and maintains the content roadmap and serves as the executional owner of content quality and the overall learner content experience across TPR and Tutor.com. The ideal candidate is a strategic, data-informed leader who can balance long-term vision with practical execution.
What You’ll Do
Content Strategy & Roadmap Ownership
- Develop and maintain the content roadmap for TPR and Tutor.com, defining priorities, sequencing initiatives, and aligning stakeholders on execution
- Determine which content development opportunities should be pursued and prioritized across the product portfolio, balancing strategic value, market positioning, and learner impact
- Serve as the executional owner of content quality and the overall learner content experience across TPR and Tutor.com, establishing and upholding standards for excellence across digital and print formats
- Analyze and make recommendations regarding reactive test prep work required in response to test maker changes, ensuring content remains accurate, current, and competitive
Research, Analysis & Opportunity Identification
- Regularly conduct research and analysis to identify opportunities to strengthen the digital and print content experience and increase the market value of TPR and Tutor.com content
- Scope, socialize, and build alignment around high-priority content improvement initiatives across stakeholder groups, ensuring clear problem definition before implementation begins