Senior Healthcare Sales Executive
About the role
About Us
Red Cell Partners is an incubation firm building and investing in rapidly scalable technology-led companies that are bringing revolutionary advancements to market in three distinct practice areas: healthcare, cyber, and national security. United by a shared sense of duty and deep belief in the power of innovation, Red Cell is developing powerful tools and solutions to address our Nation’s most pressing problems.
About Trase
Trase is AI, Uncomplicated. Co-founded in 2023 by Joe Laws and Grant Verstandig, Trase is an end-to-end platform for deploying, managing, and optimizing AI in the enterprise—bridging the “last mile” of AI adoption to drive efficiency and significant cost savings.
We’re in production at Duke Health, where our agents save over 5,490 hours of clinical labor annually in a single department. We’ve raised $10.5M from Red Cell Partners and top the Hugging Face GAIA Leaderboard for Generalized AI Assistants, ahead of Google, Meta, Microsoft, and OpenAI. Now we’re scaling.
The Role
You will own the full sales cycle for net-new customers across the broader healthcare ecosystem—with a deliberate focus on segments beyond hospitals and health systems: payers, pharmacy benefit managers, pharmaceutical and biotech companies, medical device manufacturers, health tech vendors, specialty and ambulatory care providers, behavioral health organizations, long-term and post-acute care operators, and government health agencies.
You’ll lead consultative, value-driven sales cycles into complex organizations—selling to C-suite executives, navigating multi-stakeholder buying committees, and helping define an emerging AI category in a regulated industry.
What You’ll Do
- Own and close net-new enterprise logos across non-acute healthcare segments, from first meeting through contract signature and expansion.
- Navigate complex organizations—identifying executive sponsors, economic buyers, clinical champions, compliance stakeholders, and IT decision-makers.
- Lead value-driven sales cycles grounded in customer workflows, regulatory pressures (HIPAA, CMS, prior authorization), and operational pain points specific to each healthcare segment.
- Build ROI models and business cases tied to cost reduction, throughput, risk mitigation, claims accuracy, and revenue lifecycle optimization.
- Design and run tight, outcome-based POCs with clear success criteria and executive alignment.
- Build and execute territory and account plans to generate pipeline and deliver predictable ARR.
- Collaborate with GTM Engineers, Product, Engineering, and Executive Leadership to advance deals and ensure successful handoffs.
- Provide structured market feedback that informs product roadmap and GTM strategy.
About You
- 8+ years of healthcare sales experience with a proven track