Senior Full Stack Engineer, MarTech
About the role
About CookUnity:
Food has lost its soul to modern convenience. And with it, it has lost the power to nourish, inspire, and connect us. So in 2018, CookUnity was founded as the first-of-its-kind platform that connects the world with the source of truly great food: chefs. Today, CookUnity delivers 50 million meals a year from the industry’s best chefs to homes all over the country. Fresh. Ready-to-eat. And crafted with the passion that nourishes body and soul.
Unwilling to stop there, CookUnity is expanding beyond delivery to become an ever-innovating marketplace focused on our singular mission: empower Chefs to nourish the world.
If that mission has you hungry in more ways than one, you’ve found the right job posting.
About the Team:
The Growth Marketing Team leads the company's efforts to acquire new eaters across a variety of channels. This is more than the ambition of expanding audiences, increasing traffic and conversion rate whilst keeping CAC low. CookUnity has an incredible chef-driven story to tell—and a mind-blowing, must-taste product to introduce to the world. And because of this, the sky's the limit in crafting an alluring proposition and leveraging magnetic content. We have an incredible mission, as a marketing team, to not simply shake up the known Weekly Meal Plans and On-Demand Food Delivery categories, but usher in a new era of the chef-centric marketplace.
The Role:
As a Senior Software Engineer in Marketing Technology, you will be responsible for designing and architecting scalable platforms that allow our company to effectively reach customers across various channels. This role is highly cross-functional, where you will act as a close partner to marketing, design, product, data and policy teams to make impactful changes. You will ensure the seamless integration of our marketing technology stack, driving both mobile and desktop customer experiences, and optimizing our marketing performance through data-driven insights.
You have experience in customer data platforms (CDP) like Segment and A/B testing platforms such as StatSig. Understanding of how advertising platforms function is a great addition. Additionally, you should have the technical ability to manage and integrate complex MarTech ecosystems, driving efficiency, scalability, and accuracy in our marketing campaigns.
Responsibilities:
- Develop and maintain scalable backend services and APIs ensuring seamless operation between internal systems and external platforms. Tech stack: NodeJS (Typescript), Java/Kotlin and ReactJS
- Collaborate with cross-functional teams to integrate customer data platforms (CDPs) such as Segment, building custom data pipelines and ensuring that marketing data is collected, processed, and utilized efficiently.
- Work closely with the marketing and growth teams to support A/B testing strategies using platforms like StatSig, helping optimize website and app performance based on test outcomes.
- Integrate advertising platforms (e.g., Google Ads, Meta, TikTok) with the broader MarTech ecosystem to ensure accurate tracking, reporting and optimization.
- Ensure data quality and governance for marketing technology integrations and customer data flows, maintaining high levels of accuracy in campaign tracking and reporting.
- Monitor and troubleshoot system integrations, resolving any issues related to data flows, API connections, or platform performance.
- Supporting the on-call rotation to help