Senior Field Marketing Manager

Responsibilities

• Develop and execute regional demand generation strategies to achieve pipeline and revenue goals for the Enterprise sales organization.
• Partner with Sales, Product Marketing, Partner Marketing, and Digital Marketing teams to align marketing programs with business priorities.
• Plan and deliver integrated marketing campaigns, events, ABM initiatives, and partner programs targeting executive, business, and technical audiences.
• Track, analyze, and optimize marketing performance through pipeline reporting, campaign measurement, and deal progression analysis.
• Maintain regular communication and business reviews with sales stakeholders.
• Manage regional marketing calendars and ensure alignment with corporate and partner initiatives.
• Leverage brand, digital, social, and local marketing channels to drive awareness, engagement, and demand generation.

Qualifications

• Bachelor’s degree required.
• 6–10 years of marketing experience with a proven track record of executing successful integrated marketing programs.
• 5+ years of field marketing experience in a high-tech or software company.
• Experience with ABM, events, digital marketing, social media, and demand generation.
• Familiarity with cybersecurity, IT, or Identity & Access Management (IAM) markets preferred.
• Strong ability to partner with sales teams and influence stakeholders at all levels.
• Demonstrated success managing multiple programs and priorities in a matrixed organization.
• Excellent communication, planning, and execution skills.
• High energy, initiative, and adaptability.