Senior Field Marketing Manager

About Parloa

Parloa’s mission is to make every customer conversation feel effortless for both customers and the companies serving them. As agentic AI accelerates, Parloans are shaping the foundation of a new era in customer experience — one where customer support is no longer transactions, but meaningful exchanges. It is not just a vision; Parloa has powered over ONE BILLION interactions between global enterprise brands and their customers, with companies like IKEA and Booking.com already deploying Parloa at scale.

About the role

As a Senior Field Marketing Manager at Parloa, your mission is to drive pipeline and revenue growth in the U.S. market by designing and executing strategic marketing programs tailored to our key industries. You will take full ownership of regional marketing initiatives, with a strong focus on field/partner events. Leveraging your industry expertise and fluency in AI-driven marketing tools, you’ll work closely with Sales and cross-functional teams to create impactful experiences that generate demand, deepen customer engagement, and accelerate deal velocity.

Areas of ownership

• Develop and execute regional marketing plans that align with sales priorities and revenue targets.
• Collaborate with Sales, Content Marketing, Product Marketing, and Partnerships teams to tailor content and campaigns for the U.S. market.
• Plan and execute integrated marketing campaigns, including field events, webinars, industry conferences, and account-based marketing (ABM) with internal stakeholders.
• Build pipelines and accelerate sales cycles through region-specific strategies and customer engagement programs.
• Track, measure, and report on campaign performance, ROI, and pipeline impact.
• Leverage AI tools and platforms to optimize campaign targeting, personalization, and performance insights.
• Foster relationships with industry partners, associations, and influencers in the insurance, financial services, and healthcare sectors.

Who you are

• 7–10 years of field or regional marketing experience, with at least 5 years focused on the U.S. market.
• Proven success in executing high-impact campaigns and events that drive revenue.
• Industry expertise in insurance, finance, or healthcare is strongly preferred.
• Deep understanding of the enterprise sales cycle and collaboration with account executives.
• Fluency with AI-enabled marketing platforms or tools (e.g., for lead scoring, content generation, personalization, or predictive analytics).
• Excellent communication, project management, and cross-functional collaboration skills.
• Experience with Salesforce, HubSpot/Marketo, and event/webinar tools is preferred.

Our recruiting process

Talent Acquisition → Hiring Manager → Technical Interview(s) → Bar Raiser

Why Parloa

We’re at the beginning of a new era in customer experience, one where AI doesn’t just respond, but understands, reasons, and takes action. We’re building agentic AI that enterprises trust with their most important customer moments: complex questions, high volumes, real stakes. When millions of people reach out to a brand, those interactions aren’t just support tickets; they’re defining experiences. We’re here to raise the standard: making every conversation seamless, intelligent, and genuinely helpful. If you care about shaping how businesses and customers connect at scale—and want your work to matter in real, everyday moments—this is where you do it.