Senior Director, Analyst Relations
About the role
About the job
This position is needed to lead our global AR strategy across our core and emerging enterprise tech portfolio, spanning CPaaS, Customer Data Platforms (CDP), Identity, Conversational AI, and comprehensive Customer Engagement Platforms. This is a high-visibility leadership role tailored for a sophisticated communicator who commands executive presence and possesses a deep mastery of the modern B2B enterprise technology landscape.
As the architect of our analyst strategy, you will lead and grow a high-performing team tasked with a critical mission: maintaining and solidifying our undisputed leadership in established markets while educating, influencing, and shaping the narrative in the new and emerging categories that define our future. You will serve as a trusted advisor to our executive team and a compelling storyteller to the industry’s most influential market analysts.
Responsibilities
In this role, you’ll:
- Strategic Vision & Execution: Set the global analyst relations strategy across our core and emerging portfolio. Drive execution by partnering cross-functionally across Communications, PMM and R&D.
- Analyst Engagement & Advocacy: Build and nurture deep, trust-based relationships with tier-one firms (Gartner, Forrester, IDC) and key industry consultants. Lead strategic advisory sessions, briefings, inquiries, and flagship events like our Analyst Summit.
- Category & Audience Expansion: Identify high-impact opportunities to amplify our story beyond traditional coverage and reports, educating and influencing analysts in new and emerging market spaces and gaining insight to feed back to the business and inform our roadmap from the analysts’ expertise.
- Evaluations & Content Architecture: Drive the end-to-end strategy and content submission process for major market reports (Magic Quadrants, Waves, MarketScapes), collaborating with product marketing and senior leadership to ensure winning positioning.
- Executive Coaching & Advisory: Act as a trusted advisor to senior executives and product leaders; provide sharp feedback on messaging and thoroughly prepare spokespeople for high-stakes analyst engagements.
- Team Leadership & Process Excellence: Scale and optimize the AR function, improving organizational structures, managing budgets, and implementing processes that elevate the entire team’s execution.