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Bybit
Bybit

Senior Campaign Growth Specialist

marketingfull-timeAPAC - Remote; Middle East - Remote
SALARY
Not listed
WORK TYPE
remote
JOB TYPE
full-time
INDUSTRY
crypto
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About the role

About the Role

We're looking for a sharp, internet-savvy Campaign Growth Specialist to join our Global Campaign team on a contractor basis. You'll own two core missions: driving new user trading volume through structured growth experiments, and fueling our campaign GTM pipeline with creative ideas that actually break through the noise.

This role sits at the intersection of data and creativity — you need to be equally comfortable pulling numbers and pitching viral concepts.

What You'll Do

New User Trading Volume Growth

  • Design and execute A/B tests to optimize onboarding flows, activation campaigns, and early trading incentives for new users
  • Analyze experiment results, identify winning variants, and iterate rapidly
  • Build and maintain dashboards to track new user trading metrics (FTD, first trade rate, D7/D30 trading volume, etc.)
  • Identify drop-off points in the new user journey and propose data-backed improvement plans

Campaign GTM & Creative Strategy

  • Generate high-quality, trend-aware campaign ideas for all major marketing activities — from product launches to seasonal events
  • Serve as the creative bridge between the Campaign
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Senior Campaign Growth Specialist at Bybit — Remote