Senior Brand Designer

Responsibilities

• Brand Identity

• Develop and explore unique and complete brand identity systems based on strategic declarations of personality, archetype, and tone.

• Complete logo explorations, competitive color palette development, typographic applications, and visual language for assigned brands.

• Create guideline rules or toolkits that define unique attributes of brand systems that can be followed, understood and implemented.

• Ability to translate new or evolved brand identity systems into different forms based on medium (print, digital, motion, social, experiential).

• Work closely with art and copy roles to iterate on feedback and refine concepts.

• Design Execution

• Composing strong, highly detailed brand identity design systems through purposeful use of typography, photographic style, color, and conceptual graphic style.

• Expert in graphic design and visual communication skillsets with focus on expression of style, tone, and meaning through visual language.

• Produce unique and diverse design assets such as icons, infographics, diagrams, social images, web layouts, slide decks, and marketing materials that reflect the established visual identity.

• Solid understanding of designing for diverse mediums (print, digital, motion, social).

Requirements

• 2–4 years of professional design experience, ideally in:

• Branding or visual identity development

• Creative or advertising agency environments

• Pharma or healthcare (asset, but not required)

• A portfolio demonstrating:

• Strong design fundamentals

• Typography and layout skills

• Early examples of brand or visual system work

• Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign); familiarity with Figma a plus.

• Ability to interpret feedback and implement revisions efficiently.

• Comfort working with technical or science-based content with guidance.