SDR Director

Accountabilities:

• • Define the vision, strategy, operating cadence, and performance expectations for the SDR function, aligning activities with growth priorities, target markets, and pipeline goals.
  • Lead, coach, and develop an SDR team of approximately eight people, establishing clear expectations around prospecting quality, qualification, pipeline contribution, productivity, and career development.
  • Build scalable processes for inbound follow-up, outbound prospecting, account prioritization, discovery, lead qualification, and handoff to sales.
  • Partner with Sales, Marketing, Revenue Operations, and Product teams to coordinate campaigns, target-account strategies, messaging, lead routing, and qualification criteria.
  • Establish performance dashboards and regular operating reviews covering activity levels, conversion rates, pipeline progression, handoff quality, productivity, and overall team performance.
  • Leverage Salesforce and sales intelligence and engagement platforms to monitor execution, improve data quality, identify coaching opportunities, and strengthen pipeline visibility.
  • Develop and reinforce prospecting messaging, objection-handling techniques, discovery frameworks, outreach cadences, and SDR best practices.
  • Own monthly and quarterly SDR performance outcomes, including lead generation, opportunities launched, pipeline contribution, and progression through qualified sales stages.
  • Recruit, onboard, retain, and develop SDR talent while ensuring team members have the product knowledge, skills, and confidence to engage prospects effectively.
  • Identify operational gaps and implement improvements that increase speed-to-lead, conversion, handoff quality, pipeline visibility, and SDR productivity.
  • Act as a functional leader and trusted cross-functional partner, communicating performance trends, risks, opportunities, and resource requirements to senior stakeholders.

  Requirements:

  • Proven experience managing SDR, BDR, inside sales, or comparable sales development teams with a demonstrated record of generating measurable pipeline growth.
  • Strong expertise in sales development, outbound and inbound prospecting, lead qualification, pipeline generation, and sales handoff processes.
  • Demonstrated success coaching, developing, and retaining high-performing sales professionals.
  • Strong analytical capabilities, with experience using performance metrics, dashboards, and data-driven insights to improve team results.
  • Excellent collaboration and communication skills, with the ability to build productive relationships across Sales, Marketing, Revenue Operations, and Product organizations.
  • Strong leadership and executive presentation skills, with the ability to communicate strategy, performance, and recommendations clearly.
  • Experience working effectively in fast-paced, growth-oriented environments.
  • Proficiency with Salesforce and modern sales engagement and intelligence technologies.
  • Experience with healthcare, healthcare analytics, data, SaaS, or technology solutions is preferred.
  • Familiarity with platforms such as Gong, ZoomInfo, 6sense, LinkedIn Sales Navigator, or comparable sales technologies is advantageous.
  • Experience scaling SDR organizations, improving conversion rates, strengthening pipeline quality, or increasing team productivity is highly valued.
  • Experience supporting account-based sales and marketing strategies and developing SDR playbooks, onboarding programs, or coaching frameworks is preferred.
  • Bachelor’s degree or equivalent relevant professional experience.
  • Ability to work effectively from a home office and travel approximately 3–4 times per year for team meetings and annual sales meetings, with additional travel potentially required for client engagements.

  Benefits:

  • Base salary range: $131,560.66–$197,341.00 USD, with actual compensation determined by experience, qualifications, skills, and role-specific factors.
  • Remote-first, work-from-home culture.
  • Flexible vacation designed to support rest, personal commitments, and work-life balance.
  • Paid leave benefits.
  • Health, dental, and vision insurance.
  • 401(k) retirement savings plan.
  • Infertility benefits.
  • Tuition reimbursement.
  • Life insurance.
  • Employee Assistance Program (EAP).
  • Additional benefits and programs supporting employee health, wellness, and financial goals.
  • Inclusive workplace with reasonable accommodations available for qualified individuals with disabilities.