Redator(a)

Accountabilities:

• • Develop copy and captions for paid-media creatives across platforms such as Meta, Google, TikTok, and LinkedIn.

  • Write and optimize copy for landing pages, ensuring clarity, persuasion, and alignment with campaign objectives.

  • Create occasional scripts for institutional, performance, and testimonial videos.

  • Support occasional copywriting demands, including email marketing, organic social posts, and supporting marketing materials.

  • Adapt messaging, tone of voice, and writing style according to each brand, client, audience, and campaign.

  • Apply performance-copywriting principles such as strong hooks, compelling CTAs, concise messaging, and platform-specific adaptations.

  • Manage multiple brands and concurrent requests while maintaining quality and meeting campaign timelines.

  • Collaborate with the broader team to prioritize deliverables according to each client's campaign calendar.

  Requirements:

  • Excellent command of written Portuguese, with strong grammar, clarity, style, and the ability to adapt tone across different brands and audiences.

  • Understanding of copywriting for performance marketing, including hooks, CTAs, persuasive messaging, and adaptation to advertising formats.

  • Ability to work efficiently across multiple brands and simultaneous requests in a fast-paced, multi-client environment.

  • Previous experience in an advertising agency, media agency, freelance environment, or similar setting is a plus.

  • Basic knowledge of SEO principles for landing-page copy is desirable.

  • Familiarity with Meta and Google advertising formats, including character limits and creative specifications, is an advantage.

  • Strong organization, attention to detail, autonomy, and ability to manage deadlines independently.

  • A portfolio containing advertising or copywriting work is mandatory. Agency, freelance, or academic projects are accepted; applications without a portfolio will not be considered.

  Benefits:

  • 100% remote work.

  • PJ/contractor engagement with autonomy in the execution of services.

  • Continuous professional development through free access to the InquietaMENTE Knowledge Track.

  • Access to Conexa, an online health and emotional well-being platform, including 2 free psychologist consultations and 2 free nutritionist consultations per month.

  • Partnership with Wellhub (Gympass) to support physical well-being.

  • 23 business days of paid annual break, scheduled throughout the year.