Product Marketing Manager – Temporary

About the Role

As the Product Marketing Manager, you will be instrumental in executing marketing strategies to support our online casino and sportsbook. This hands-on position focuses on bolstering overall user acquisition, retention, and engagement by managing cross-vertical marketing initiatives and go-to market plans. Additionally, this role supports the optimization of creative performance by planning creative tests and regularly monitoring the competitive landscape.

What You'll Do

• Support Product Marketing Initiatives: Assist in the planning and execution of product marketing efforts aimed at improving brand visibility, user acquisition, onboarding, engagement, and retention.
• Drive Cross-Functional Collaboration: Partner closely with the Creative, Product, and User Acquisition teams to align and establish dynamic workflows to effectively execute on product marketing initiatives, campaigns, and tentpole moments.
• Contribute to Messaging & Go-to-Market Plans: Help develop marketing narratives and collateral that resonate with target audiences.