Product Marketing Manager

What you can expect:

At Amilia, we build tech that powers recreation and community organizations — and we’re growing. We’re looking for a Product Marketing Manager to help us shape the narrative of our platform, drive adoption, and bring measurable value to our clients.

You’ll lead the go-to-market strategy and messaging for key modules, collaborating with product, sales, customer success, and marketing teams. You’ll connect deeply with customers through interviews and advisory groups, translate insights into compelling stories, and ensure every launch is impactful.

You’re a builder, a communicator, and a collaborator who loves turning customer pain points into product opportunity — and then telling that story in a way that lands.

You will be responsible for:

Go-to-Market Strategy & Execution

• Own positioning and messaging for core product areas, grounded in real customer pain points
• Partner with Product Design and Marketing to "show" the value of the product
• Plan and execute multi-channel launches (emails, in-product, social, decks, webinars, etc.)
• Enable Sales and CS with messaging, competitive intel, and objection handling tools
• Track the competition and highlight Amilia’s differentiators

Customer Insights

• Conduct interviews, research, and advisory groups to capture customer needs and feedback
• Analyze product usage and translate insights into improved messaging and retention strategies
• Build customer-facing materials that speak directly to real use cases and user personas

Product Collaboration

• Work with Product Managers to validate and influence the roadmap with buyer and user insights
• Support product discovery and beta phases with advisory group input
• Help align product capabilities with GTM strategies and ensure clear internal communication