Product Manager - Player Onboarding & Activation

Accountabilities

• • Own and optimize the end-to-end player onboarding funnel, analyzing user behavior to identify drop-offs and improve conversion from visitor to active player.
  • Partner closely with marketing and acquisition teams to align traffic quality, campaign intent, and onboarding performance outcomes.
  • Lead the design and optimization of registration and onboarding flows, ensuring smooth integration with compliance and KYC requirements.
  • Collaborate with design teams to build intuitive, high-converting user experiences that accelerate time-to-first-value.
  • Act as the primary product point of contact for onboarding and activation-related initiatives, ensuring alignment across stakeholders.
  • Present product performance, roadmaps, and insights to senior leadership and key internal stakeholders.
  • Conduct user acceptance testing and ensure delivered features meet quality, usability, and regulatory standards.
  • Drive post-launch optimization through continuous monitoring of user behavior, experimentation, and data-driven improvements.

  Requirements

  • Minimum of 4 years of product management experience within the iGaming industry, with a strong focus on user journeys and conversion optimization.
  • Strong understanding of iGaming products such as online casinos, sports betting, or similar platforms.
  • Proven ability to analyze user behavior, funnel performance, and complex datasets to drive actionable product decisions.
  • Experience working cross-functionally with marketing, design, compliance, and engineering teams.
  • Strong organizational skills with the ability to manage multiple initiatives in a fast-paced environment.
  • Deep understanding of user acquisition, onboarding flows, and activation metrics.
  • Excellent communication and stakeholder management skills with the ability to influence product direction at senior levels.
  • Experience with A/B testing, experimentation frameworks, and data-driven product optimization is highly valued.

  Benefits

  • Fully remote position with the flexibility to work from anywhere in Europe.
  • Competitive compensation package aligned with experience.
  • Annual performance-based reviews with opportunities for salary growth and career progression.
  • Extra paid vacation days, increasing with tenure (up to 26 days total).
  • Birthday day off after one year of employment.
  • Health, wellness, and fitness reimbursements, including dedicated budgets after tenure milestones.
  • Self-development budget for courses, training, and professional growth.
  • Provided work equipment (laptop, headphones, accessories) to ensure a productive setup.
  • Strong culture of transparency, experimentation, and continuous improvement in a fast-growing international environment.