President - Business Unit

Position Overview

The Business Unit (BU) President at Cordance is the strategic and operational leader of their business unit, serving as both its product and market authority and its executive anchor. As the P&L owner, the President is accountable for setting strategy, driving disciplined growth, and ensuring scalable and efficient operations. This role requires a leader with deep industry expertise, sharp understanding of customer needs, and the ability to balance long-term vision with hands-on execution.

The President will define and execute the go-to-market strategy, shape the product roadmap, establish the annual operating plan, and oversee resources and budgets to deliver sustainable business performance. They will champion customer experience, guide product strategy and engineering execution, and embed best practices in sales, pricing, packaging, customer success, and operational excellence.

As the primary external face of the BU to customers, strategic partners, and the broader industry, the President will engage deeply with stakeholders while mentoring internal teams, fostering a culture of accountability and innovation, and building high-performance organizations aligned with Cordance’s long-term objectives.

Key Responsibilities

• Strategic Leadership: Define and drive long-term vision and strategy for the business unit, aligning with Cordance’s overall objectives. Develop and own the annual operating plan, including revenue targets, profitability, and key performance indicators. Lead go-to-market strategy including pricing, packaging, and channel development.
• Product & Engineering: Guide the product roadmap, ensuring alignment with customer needs and market trends. Oversee engineering execution, balancing speed, quality, and resource allocation. Champion customer experience and incorporate feedback into product development.
• Sales & Customer Success: Build and lead the sales organization, establishing best practices for prospecting, pipeline management, and closing. Ensure customer success processes drive retention, expansion, and advocacy.
• Operational Excellence: Oversee finance, HR, and legal functions within the BU. Establish scalable systems, processes, and reporting. Drive continuous improvement across operations.
• Team & Culture: Attract, develop, and retain top talent. Foster a culture of accountability, innovation, and collaboration. Ensure adherence to Cordance’s values and long-term objectives.