Partner Marketing Manager

SUMMARY

The Partner Marketing Manager helps drive joint business growth across the US and Canada. Reporting to the Director, Partner Marketing, this role focuses on building and executing marketing programs and demand generation campaigns to, with, and through Channel partners — building marketing plans, co-branded assets, activating go-to-market plans, and executing programs and campaigns that deliver measurable results. The ideal candidate thrives on collaboration, turns strategy into action, and creates programs that help partners and customers succeed together.

In this role, you will work alongside Partner Sales, Field Marketing, Global Partner Marketing and the broader marketing team.

WHAT YOU’LL DO

• Build marketing plans and execute integrated partner marketing programs and campaigns across Reseller and Service partners that generate pipeline, drive awareness, enable and strengthen relationships with partners.
• Collaborate with global and regional partner teams to activate go-to-market plans through impactful events, content, and co-marketing initiatives.
• Track and analyze performance across partner programs, providing insights to optimize future campaigns and ensure alignment with business objectives.
• Work closely with Sales, Partner, Enablement, Field Marketing and Global Marketing teams to ensure alignment across launches and campaigns.
• Partner with Marketing Operations and Analytics to measure results and drive continuous improvement.
• Manage day-to-day coordination and communication with internal stakeholders and partners to keep programs running smoothly and on schedule.

WHAT YOU’LL BRING

Education & Experience

• Bachelor’s degree in Marketing, Business, or related field.
• 5–8 years of experience in partner marketing, channel marketing, or field marketing, preferably in the technology or software industry. Bonus points for cloud or cybersecurity background and Public Sector Partner experience.
• Previous Partner Marketing experience in B2B SaaS/enterprise technology companies across the region.
• Based in the US

Skills & Competencies

• Strong project management and organizational skills, with attention to detail.
• Excellent written and verbal communication skills, with the ability to develop clear, partner-ready materials.
• Collaborative mindset