Martech Operations Analyst - Braze

YOUR IMPACT

• Work in the Martech team to implement best practices and get the most out of our Braze account;
• Optimizing the use of the tool and supporting the evaluation and implementation of new technologies;
• Operate Braze as a specialist to enable the marketing team to run the best-in-class marketing campaigns;
• Provide ongoing support to the marketing team for accesses, training, optimization and best practices;
• Explore and implement AI to optimize automation workflows, ensuring greater scale, personalization and agility across CRM communications;
• Work with the different teams (globally) on the requests raised to our team;
• Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life balance.

WHO YOU ARE

• Good communication skills;
• Minimum of 2 years experience using Braze;
• Knowledge of HTML for emails and Liquid template language.
• Knowledge of Whatsapp and SMS strategy is a plus;
• Practical experience or a strong interest in utilizing Generative AI tools (ChatGPT, Gemini, Claude) to accelerate data analysis, campaign orchestration, data architecture. Braze native AI features are a plus.
• English is a must, Spanish is a plus;
• Analytical skills for data driven decision making;
• Problem-solving abilities and logical reasoning skills;
• Hands-on, organized, and with high-attention to detail while not losing sight of the big picture;
• Enjoy working in very fast-paced environments;