Marketing Specialist - Forex / Fintech

Accountabilities

• • Plan, launch, manage and continuously optimise digital marketing campaigns across Google Ads, Meta, TikTok and other relevant paid media platforms.
  • Develop and coordinate social media content, including planning, scheduling and execution, to increase brand awareness and audience engagement.
  • Manage affiliate and Introducing Broker marketing channels, building and maintaining productive relationships with partners and influencers.
  • Support influencer marketing initiatives and identify relevant partnership opportunities that can expand reach and customer acquisition.
  • Monitor campaign performance, analyse KPIs and prepare regular reports to identify trends, measure ROI and inform optimisation decisions.
  • Collaborate closely with sales and product teams to ensure marketing initiatives support commercial priorities and broader growth objectives.
  • Ensure digital campaigns and promotional content comply with applicable financial advertising and regulatory requirements, including relevant ESMA and FCA standards.
  • Identify opportunities to strengthen the brand's presence and customer acquisition strategy across international markets, particularly in SEA, MENA and LatAm.
  • Contribute to content marketing, SEO/SEM and localisation initiatives where relevant to regional growth strategies.

  Requirements

  • 3–5 years of marketing experience within Forex, CFD, Fintech, financial services or a closely related industry.
  • Strong hands-on experience with paid advertising platforms such as Google Ads, Meta and TikTok.
  • Proven experience managing social media channels and developing or coordinating digital content.
  • Practical experience with affiliate, Introducing Broker and influencer marketing campaigns.
  • Strong analytical and data-driven mindset, with the ability to interpret campaign KPIs and use performance insights to optimise marketing activities.
  • Good understanding of digital acquisition, campaign optimisation and brand growth strategies.
  • Excellent communication, organisation and stakeholder-management skills.
  • Ability to work independently, manage multiple priorities and take ownership of campaigns from planning through execution and optimisation.
  • Familiarity with SEO/SEM within the financial services sector is an advantage.
  • Knowledge of financial marketing compliance requirements, including ESMA and FCA standards, is highly desirable.
  • Experience supporting campaigns across SEA, MENA or LatAm markets is a plus.
  • Additional language skills and experience with content localisation are advantageous.

  Benefits

  • Competitive annual salary of €32,000–€46,000.
  • Fully remote working arrangement.
  • Opportunity to work within an international Forex and Fintech environment.
  • Exposure to global digital marketing campaigns and international growth initiatives.
  • Significant ownership and responsibility for shaping paid, social, affiliate and influencer marketing activities.
  • Collaborative, innovative and performance-focused working environment.
  • Opportunity to contribute directly to international market expansion.
  • Career development and progression opportunities within global financial marketing.