Marketing Operations Sênior (RevOps)

Accountabilities:

• • Build and continuously improve dashboards, KPIs, and performance analyses across channels, campaigns, customer segments, and journeys.
  • Analyze CAC, payback, ROI, channel efficiency, PLG performance, keywords, activation cohorts, and the impact of initiatives throughout the funnel.
  • Develop, test, and prioritize hypotheses based on potential business impact and scalability.
  • Lead acquisition projects targeting large accounts and strategic co-marketing partnerships.
  • Act as the primary RevOps bridge with Marketing, working closely with coordinators and Heads to identify opportunities and drive strategic projects.
  • Connect Marketing initiatives to commercial funnel outcomes, from acquisition through conversion.
  • Consolidate monthly results, key achievements, challenges, and growth opportunities into executive-level reports.
  • Transform analytical findings into clear recommendations and action plans designed to improve channel efficiency and accelerate sustainable growth.

  Requirements:

  • 5+ years of experience in RevOps, Growth, Marketing Analytics, Performance Marketing, or related areas, with a strong track record of using data to drive business decisions.
  • Solid experience managing acquisition and activation funnels, including understanding of PLG metrics and user behavior.
  • Knowledge of campaign planning, performance measurement, and digital acquisition strategies.
  • Experience with performance marketing platforms such as Google Ads and Meta Ads, as well as CRM platforms such as HubSpot.
  • Familiarity with analytics and BI tools such as Metabase, Databricks, or equivalent solutions.
  • Strong analytical thinking and the ability to translate data into strategic recommendations and measurable actions.
  • Demonstrated autonomy and organization when managing projects from planning and execution through measurement and optimization.
  • Excellent communication and stakeholder-management skills, with confidence interacting with senior Marketing leaders and cross-functional teams.
  • Experience in fintech, particularly payments, is a strong advantage.
  • Ability to work effectively in a remote environment with a high degree of ownership and accountability.

  Benefits:

  • Remote work: Fully remote flexibility, with the team distributed across Brazil.
  • Employment: Full-time CLT contract, Monday to Friday, 8 hours per day.
  • Health & wellbeing: Medical and dental insurance with no copay, life insurance, medication assistance, and support for physical activities.
  • Mental health: Access to wellness resources, including monthly therapy or nutrition sessions.
  • Flexible food benefit: Flexible meal allowance through a Visa card, with freedom to use the balance according to your needs.
  • Family support: Childcare assistance, parental support programs, and extended maternity and paternity leave.
  • Learning & development: Training platform and education assistance covering 70% of eligible undergraduate, language, course, and book expenses.
  • Home office: Home-office allowance, work equipment, furniture assistance, and access to coworking spaces throughout Brazil.
  • Additional perks: Birthday day off, happy-hour allowance, employee referral bonuses, annual performance-based bonuses, and Stock Options.
  • Work culture: Collaborative, innovative, autonomous environment with flexibility and no formal dress code.