Marketing Manager - CIS

About Binance

Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products.

Role Overview

Marketing Manager for CIS Region who will take full ownership of local marketing campaigns. This role is for those who would like to drive crypto education and business growth through CIS market.

Responsibilities

• Take full ownership of CIS marketing, from business strategy to marketing on-hands daily execution
• Develop and execute non-standard marketing initiatives that resonate with local culture and users
• Sign sponsorship projects and execute them independently
• Design and execute user growth campaigns across acquisition, activation, and retention
• Build and strengthen community and Affiliates engagement
• Execute series of web2 partnerships and collaborations
• Organize and manage offline and online events (meetups, roadshows, collaborations)
• Manage local marketing budgets