Specterops
Marketing Content Specialist-Contract
marketingfull-timeRemote, United States
SALARY
$62k – $83k/yr
WORK TYPE
remote
JOB TYPE
full-time
INDUSTRY
general
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About the role
Marketing Content Specialist – Contract
SpecterOps is seeking a Marketing Content Specialist to own email and ad copywriting while building the AI-powered systems that will scale this work. This role partners closely with Demand Generation and Product Marketing to produce high-converting, brand-consistent copy and to develop AI agents and workflows that can handle email and ad production reliably, freeing the individual to focus increasingly on long-form content like whitepapers, reports, and web pages.
We’re looking for someone who is equally strong as a writer and as an AI practitioner. You know what good copy looks like, and you know how to get an AI system to produce it consistently, not just occasionally.
Responsibilities
- Write and iterate on email copy across nurture sequences, promotional campaigns, product announcements, and event-driven sends
- Write ad copy for paid social, display, and search campaigns across the buyer journey
- Build and refine AI agents and prompt-based workflows for email and ad copy generation that produce brand-consistent, audience-appropriate output at scale
- Document SpecterOps brand voice, messaging frameworks, and copywriting standards in formats usable for AI system training and prompting
- Review, edit, and quality-control AI-generated copy against brand, tone, and accuracy standards
- Collaborate with Demand Generation, Product Marketing, and Design to align copy with campaign objectives and creative direction
- Monitor copy performance data and feed insights back into both human and AI-generated content iterations
- Transition an increasing portion of email and ad production to AI-assisted workflows over time, shifting personal focus toward long-form content including reports, whitepapers, and web pages
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