Marketing Associate

About the Role

We’re looking for a Marketing Associate to join our growing Marketing team. This is a hands-on, generalist role designed to give you broad exposure across the full marketing function - from product marketing and campaigns to content, enablement, and go-to-market execution.

You’ll work closely with the product marketing team and collaborate across the wider Marketing organization, including demand generation, customer marketing, and brand. This breadth is intentional: we want someone who’s eager to learn how all the pieces of a marketing team fit together, and who can contribute meaningfully across multiple workstreams from day one.

This role is a great fit if you can translate complexity into clarity, are energized by cross-functional work, and want to build a well-rounded marketing foundation in a mission-driven, fast-paced environment.

What You’ll Do

• Help translate product capabilities and releases into clear, outcome-focused narratives for different audiences
• Create user-facing content - how-to guides, one-pagers, release notes, and quick-reference materials - for new features and workflows
• Develop and maintain a library of educational resources including videos, demos, and written guides for key user groups
• Partner with the broader Marketing team to develop and support campaigns that drive awareness, engagement, and product adoption
• Support go-to-market planning and execution for new feature releases, coordinating timelines and deliverables across teams
• Build sales enablement materials such as pitch decks, battlecards, and competitive one-pagers that help internal teams communicate product value
• Contribute to campaign execution across channels, including email, in-app, and content, gaining hands-on experience with the full campaign lifecycle
• Monitor user questions and feedback to identify content gaps and inform messaging priorities over time

What We’re Looking For

• 2–4 years of experience in marketing, product marketing, content marketing, customer success, demand generation, or a related role for a B2B technology company
• Exceptional written communication skills with a talent for simplifying complex information into clear, compelling narratives
• Analytical and comfortable pulling data, reviewing metrics, and drawing insights from different datasets to create campaigns and assess performance
• Intellectually curious: passionate about learning the product and understanding its value for different customer segments and users
• Strong project management skills with the ability to juggle multiple priorities in a fast-paced environment
• A self-starter who takes initiative and figures things out independently - you don’t wait to be told what to do, you identify what needs to happen and make it happen
• Collaborative by nature, with a track record of working effectively across functions
• Genuinely curious about technology - you pick up new platforms quickly, experiment freely, and actively look for ways AI and marketing tools can help the team work smarter
• Experience in a high-growth startup or healthtech environment is preferred