Manager, Field Marketing
About the role
About Us
Acryl Data is the company behind DataHub, the leading open-source metadata platform. Originally developed at LinkedIn, DataHub has grown into the largest open-source metadata community with over 12,000 data practitioners and deployments across 3,000+ organizations worldwide.
Through our flagship product DataHub Cloud, we provide enterprise-grade data catalog and observability solutions that enable seamless data discovery, robust data observability, and federated governance across organizations' entire data ecosystem. Our customers range from innovative startups to Fortune 10 companies, all benefiting from our expertise in bringing clarity and control to complex data environments.
Founded by the original creators of LinkedIn DataHub and Airbnb Dataportal, and backed by top-tier venture capital firms, Acryl Data combines deep technical expertise with a proven track record in building industry-leading data platforms.
Role Overview
We're seeking a detail-oriented and execution-focused Manager, Field Marketing Manager to drive event programs and regional marketing initiatives across our key markets. This role will be central to our growth, executing marketing programs that generate pipeline and deliver measurable ROI. The ideal candidate brings strong event logistics expertise, a commercial mindset, and the ability to partner closely with our sales team to ensure every program drives real business outcomes.
Key Responsibilities
Strategic Planning & Execution
- Execute field marketing strategies aligned with company objectives and sales targets, with a focus on programs that directly drive pipeline
- Manage the field marketing budget, ensuring optimal ROI on all programs and activities
- Partner with sales leadership to identify key opportunities and design targeted marketing campaigns
- Plan and execute regional marketing programs, including tradeshows, conferences, roadshows, and customer workshops, with strong attention to logistics and detail
Event Management
- Drive end-to-end planning and execution of field marketing events — from initial selection and strategy through on-site management and post-event follow-up
- Own the end-to-end management of field marketing events, including community events, tradeshows, conferences, and customer events
- Manage end-to-end event logistics including booth setup, shipping, vendor coordination, and on-site execution to ensure flawless delivery
- Measure and report on event ROI and impact on pipeline generation
- Coordinate with executive and C-suite speakers on event participation, managing deadlines for abstracts, talk tracks, and deliverables with patience and persistence
- Manage relationships with marketing agencies and contractors, overseeing deliverables and ensuring programs are executed on time and on budget
Team Leadership
- Work collaboratively with internal stakeholders and oversee external contractors and agencies to execute field marketing programs