Manager, Entertainment and Sports Relations

Position Summary

The Manager, Entertainment & Sports Relations serves as a key liaison between the sports and entertainment industries and Make-A-Wish chapter representatives, managing the end-to-end coordination of celebrity and sports-related wishes experiences. With experience in project management and a strong background in entertainment, sports, or event planning, this role requires a high level of professionalism, emotional intelligence, and commitment to providing world-class customer service to internal and external partners and wish families.

Core Knowledge, Skills, and Abilities

• Demonstrated success in managing complex projects and coordinating logistics in fast-paced environments.
• Exceptional customer service and interpersonal communication skills with the ability to build trust across diverse stakeholders.
• Ability to work collaboratively with high-profile industry professionals, talent representatives, and nonprofit chapter staff.
• Strong organizational skills with the ability to prioritize multiple projects and meet critical deadlines.
• Sound judgment and discretion when working with sensitive information or high-visibility individuals.

Key Duties and Responsibilities

• Manages the fulfillment of celebrity and sports-related wishes, acting as a primary point of contact between Make-A-Wish chapters and talent representatives, including agents, publicists, and team PR managers.
• Delivers high-touch customer service to Make-A-Wish chapters and international affiliates, ensuring all logistics are handled with empathy, professionalism, and responsiveness.
• Coordinates multiple aspects of the wish experiences, including scheduling, talent communication, onsite support (where needed), and contingency planning.
• Builds and maintains relationships with key entertainment and sports contacts to support ongoing and future wish opportunities.
• Ensures that wish experiences are tailored to the unique needs and preferences of each wish child and family, with close attention to medical, mobility, or scheduling requirements.
• Leads cross-functional planning and logistics for wishes involving athletes, celebrities, influencers, or media properties, ensuring alignment with Make-A-Wish brand values.
• Maintains and updates Salesforce CRM records, tracking wish statuses, follow-ups, and industry engagement; generates reports to support planning and workload management.
• Attends select events and wish experiences, providing onsite support and relationship management when appropriate; identifies and deploys local volunteers when travel is not feasible.
• Collaborates with internal and external teams to gather stories and visuals from wish experiences for potential media and promotional use.