Learner Engagement Manager - Academic Programs

What we're looking for (role overview):

InStride is seeking a Learner Engagement Manager – Academic Programs to lead learner marketing strategies that increase awareness, engagement, and enrollment across our portfolio of academic partners. You will own developing learner-centered positioning, messaging, and campaigns that help working adult learners discover and enroll in the right education opportunities. You'll use learner insights and performance data to optimize the learner journey, influence academic partner marketing strategies, and improve conversion and enrollment outcomes across our academic partner portfolio. This role reports to the Manager, Strategic Engagement Initiatives.

Skills we’d love to see you show off:

• Campaign strategy and execution: You have a keen eye for identifying and leading marketing opportunities, leveraging marketing channels and assets (emails, landing pages, community and messaging platforms, testimonials, social media, newsletters) to drive learner engagement and enrollment outcomes.
• Driving funnel conversion: You excel at identifying and removing friction points in the user journey, partnering with academic institutions to optimize funnel performance and move learners from consideration to action to enrollment.
• Positioning and Messaging: You’re a natural with developing program positioning and messaging that resonate with first-time, transferring, and re-enrolling working adult learners.
• AI Fluency: You thoughtfully leverage AI and emerging technologies to improve marketing effectiveness, streamline workflows, uncover insights, and enhance learner and business outcomes
• Insight-driven decision making: You leverage learner research, market trends, and campaign performance data to identify opportunities, shape strategy, and confidently recommend actions that improve learner and business outcomes.
• Project leadership: You juggle competing priorities with ease, leading complex projects and multi-client initiatives across multiple teams with discernment and sound judgment. You own both strategic planning and hands-on execution when needed, ensuring successful outcomes.
• Influencing & Relationship Building: You build trusted relationships with academic partners and cross-functional stakeholders, using empathy, credibility, and clear communication to influence decisions and drive shared outcomes.

Who you are (ideal profile):