Lead Marketing Web Engineer/Developer
About the role
What you’ll do
Pindrop.com is going through a full rebrand, and we’re rebuilding the site for the AI era, by a company whose product is AI. The website should embody that posture: fast, personalized, intelligent, and equally discoverable by humans and AI agents. We're hiring the person who will make that real.
This is a senior individual contributor role with CEO-visible impact. You set the technical foundation, shape the strategy, and ship the work. You're a developer at heart with a mind for web strategy, as comfortable writing code as you are diagnosing Core Web Vitals or telling a stakeholder what actually moved pipeline. You know which one the week needs.
You treat AI as infrastructure, not novelty. You ship things this quarter that weren't economically feasible last quarter, and you'll do it again next quarter.
You report to the VP of Brand & Community. You partner daily with Demand Gen, Marketing Ops, and Design. You’ll own our digital experience as a performance-driven system, responsible for its architecture, performance, and conversion effectiveness.
What you’ll own
- The website. Pindrop.com: architecture, performance, uptime, every page that ships. You build from design to live, keep tech debt low, and hold Core Web Vitals to a standard. Mobile-first, non-negotiable. Automated testing, table stakes.
- The AI-native experience. You build for the humans visiting today and the AI agents already crawling the web. LLM-ready structure, schema, and content with personalization and dynamic content that wasn’t feasible a year ago. Agentic and RAG-backed experiences, prototyped and measured against pipeline.
- Conversion. You own on-site conversion across demo, content, and product journeys. You partner with Demand Gen on landing pages, run experiments with real hypotheses, and scale what works. AI generates variants and spots patterns faster than traditional CRO. Every page is instrumented day one: UTM, forms, and clean CRM handoff.
- Analytics and insight. You own web data quality across GA4, GTM, and BI. You build dashboards people use to decide, not just look at. Underperformance gets surfaced with a recommendation, not a shrug.
Who you are
- You take ownership of outcomes. If the site is slow or a page isn't converting, you're already diagnosing why.
- You treat AI as a serious professional tool, not a party trick. You've made it part of how you work and you can show receipts.
- You're data-driven and decisive. You can look at a funnel and articulate what should happen next, not just what it shows.
- You hold a high QA bar. Performance, tracking, and design are right before anything goes live.
- You communicate well up and across. Leadership gets clear recommendations, not dashboards to