Labor & Trust SLED Sales Director
About the role
Our mission: to eliminate every barrier to mental health.
At Spring Health, we’re on a mission to revolutionize mental healthcare by removing every barrier that prevents people from getting the help they need, when they need it. Our clinically validated technology empowers us to deliver the right care at the right time—whether it’s therapy, coaching, medication, or beyond—tailored to each individual’s needs.
We proudly partner with over 450 companies, from startups to multinational Fortune 500 corporations, as a leading provider of mental health service, providing care for 10 million people. Our clients include brands you use and know like Microsoft, Target, and Delta Airlines, all of whom trust us to deliver best-in-class outcomes for their employees globally. With our innovative platform, we’ve been able to generate a positive ROI for employers and we are the only company in our category to earn validation of net savings for customers.
We have raised capital from prominent investors including Generation Investment, Kinnevik, Tiger Global, Northzone, RRE Ventures, and many more. Thanks to their partnership and our latest Series E Funding, our current valuation has reached $3.3 billion. We’re just getting started—join us on our journey to make mental healthcare accessible to everyone, everywhere.
We are seeking a Labor & Trust / SLED Sales Director to lead growth across organized labor (Taft-Hartley and SLED (State, Local, and Education) markets. This is a full-cycle, strategic sales role responsible for expanding Spring Health’s footprint with union-affiliated benefit funds, government entities, and education systems. This individual will drive new business by engaging trustees, union leadership, public sector decision-makers, and procurement stakeholders, positioning Spring Health as a trusted partner in delivering high-quality, accessible mental healthcare to working families, public servants, and educators. This is a full-time, remote position reporting to the VP, Public Sector, with ~30% travel for client engagement and industry events.
What you'll do:
- Own the full sales cycle across Labor & Trust, and SLED segments—from pipeline generation through contract execution
- Develop and execute a territory strategy that targets:
- Taft-Hartley funds and union-sponsored benefit plans
- State and local government agencies
- Public education systems (K-12 and higher ed)
- Partner cross-functionally with BDRs, Strategic Alliances, proposal ops, channel partners, and public sector contracting teams to source and close opportunities
- Build direct relationships with trustees, benefits administrators, union leadership, HR leaders, and public sector procurement officials
- Navigate complex, multi-stakeholder sales cycles, including RFPs, RFIs, and public procurement processes
- Lead consultative sales engagements, aligning Spring Health’s solutions to clinical, financial, and population health outcomes
- Deliver executive-level presentations, demos, and ROI analyses tailored to:
- Union member populations
- Government workforce needs
- Budgetary and compliance constraints
- Develop business cases and pricing structures aligned with:
- Trust governance models
- Public sector budgeting cycles
- Grant or appropriated funding mechanisms
- Represent Spring Health at labor conferences, public sector events, and industry forums
- Provide market feedback to Product, Marketing, and Customer Success to refine our Labor & Public Sector go-to-market