Industry Strategy Manager

About CoLab

At CoLab, we help mechanical engineering teams bring life-changing products to market years sooner. CoLab is the AI platform for driving stronger engineering decisions. Every design review in CoLab builds a knowledge repository of design feedback, decisions, and lessons learned - which AI agents draw from to flag issues on future designs before they compound. The more your team works in CoLab, the smarter it gets and the faster you arrive at the ideal design. Companies like Ford, Komatsu, and Johnson Controls use CoLab to catch issues earlier, eliminate rework cycles, and bring products to market faster.

Founded in St. John’s, Newfoundland, CoLab has grown quickly from our first customer in 2019 to a rapidly scaling company.

Role Summary

This is a senior, high-leverage operator reporting into the Director of Industry Strategy & Transformation, with direct exposure to revenue management and account owners. You own the strategy and execution behind CoLab's most important European enterprise deals, define how we land and expand within the region's most demanding manufacturers, build the repeatable motions that scale wins across the European revenue org, and ensure CoLab maintains product market fit as we grow in the region.

This is a deal-facing, customer-facing, and product-influencing role. You will drive consensus inside complex European manufacturing organizations, where a single buying choice routinely spans engineering, quality, IT, procurement, legal, and finance, and where trust is earned over time rather than won in a single meeting.

Responsibilities

Enterprise Deal Strategy and Acceleration (60%)

• Co-own enterprise deal strategy on CoLab's most strategic European opportunities and develop the executive-level deal plays that unblock our highest-value, most complex deals across the regional pipeline.
• Run executive, management, and user workshops that surface transformation goals, expose workflow friction, and build the case for change at the pace European buying groups actually move.
• Multi-thread across the full stakeholder group. Coach buyers, navigate political landscapes, and orchestrate alignment across engineering, manufacturing, quality, procurement, IT, and the C-suite so deals don't stall when one stakeholder is out.
• Build strategic value cases and impact models that quantify engineering transformation and tie CoLab's value to measurable business outcomes, ensuring the cases account teams bring forward hold up to rigorous technical and financial scrutiny.
• Build the executive narratives, critical business cases, and deal decks that translate CoLab's value into language that moves European buying groups forward.

Market Infiltration and Revenue Enablement (25%)

• Define and build the playbooks for entering new European verticals and accounts, navigating political landscapes, positioning CoLab's value to executives, and driving transformation-based adoption.
• Create repeatable land-and-expand sequences, executive alignment motions, and consensus-building plays the European team can run again and again.
• Partner with enablement to turn winning patterns into content, training, and tools that scale across the revenue organization.