Head of Partnerships

Accountabilities:

• • Own and scale the agency partner program across retention/CRM, performance, CRO, creator, and related agency categories.
  • Identify, prospect, recruit, and activate high-value agency partners using a structured target list and stage-gate partnership process.
  • Build relationships from agency leadership through hands-on practitioners who influence technology recommendations and purchasing decisions.
  • Manage the full lifecycle of signed agency relationships, including clear goals, regular operating cadences, productivity expectations, partner tiering, and performance reviews.
  • Restructure or discontinue partnerships when they do not generate sufficient commercial value.
  • Generate a consistent flow of qualified partner introductions to the sales organization and maintain accountability for partner-sourced pipeline generation.
  • Manage partner commercial operations, including revenue-share administration, partner tagging, attribution, and commission inputs in collaboration with RevOps.
  • Develop the partner lifecycle beyond initial deals through lead-backs, incentive structures, tiering, and programs designed to increase partner productivity.
  • Own and grow the customer referral program as a dedicated demand-generation channel, including program design, incentives, engagement, and performance.
  • Establish efficient routing processes for partner- and referral-sourced leads to ensure rapid follow-up and accurate attribution.
  • Serve as the primary point of contact for inbound technology and ecosystem partnership opportunities.
  • Qualify potential technology partnerships and structure referral exchanges, marketplace integrations, install-button opportunities, and co-referral agreements.
  • Develop strategic relationships within key commerce platforms and their surrounding ecosystems, including Shopify, Klaviyo, and relevant technology partners.
  • Build connections with platform practitioners, partner managers, and ecosystem stakeholders who can influence adoption and recommendations.
  • Lead the partnerships component of events, including co-hosted dinners, partner webinars, and agency participation at industry trade shows, in collaboration with Marketing.
  • Track and improve the two core partnership outcomes: qualified introductions per month and partner-sourced closed-won revenue.

  Requirements:

  • Proven experience leading agency partnership programs, ideally within commerce, marketing technology, SaaS, e-commerce, CRM, performance marketing, CRO, or a related environment.
  • Demonstrated ability to sell agencies on becoming partners and subsequently manage and grow a portfolio of active agency relationships.
  • Experience building, launching, or scaling a partner program with clear commercial goals and measurable outcomes.
  • Strong understanding of partnership deal mechanics, including referral structures, incentives, attribution, revenue sharing, partner tiers, and co-selling motions.
  • Established relationships within the Shopify, DTC, e-commerce, and agency ecosystem, with the ability to leverage those relationships to generate opportunities quickly.
  • Strong commercial instincts and the ability to move partnerships from relationship-building into concrete agreements and revenue-producing activity.
  • Demonstrated “hunter” mentality, with the persistence and creativity required to identify opportunities, overcome obstacles, and generate new business through partnerships.
  • Comfortable being directly accountable for measurable targets, including qualified introductions, pipeline contribution, and partner-sourced revenue.
  • Ability to manage multiple partnership types simultaneously, switching effectively between agency relationships, technology partnerships, customer referrals, and platform opportunities.
  • Strong account-management discipline, including setting partner goals, establishing regular cadences, measuring productivity, and taking decisive action when relationships underperform.
  • Excellent negotiation, communication, relationship-building, and stakeholder-management skills.
  • Ability to work independently with significant autonomy while collaborating closely with Sales, RevOps, Marketing, and executive leadership.
  • Entrepreneurial mindset and willingness to build processes, programs, and operating structures where they do not yet exist.
  • Strong organizational skills and attention to detail, particularly around attribution, partner operations, pipeline management, and commercial reporting.
  • Comfortable operating in a fast-moving, high-growth environment where priorities can evolve quickly.
  • Strong executive presence combined with the ability to build authentic relationships with hands-on practitioners and operators.

  Benefits:

  • Opportunity to join a rapidly growing company at an early stage of its expansion and directly influence its trajectory.
  • Ownership of an entire partnerships channel with clear commercial accountability and significant autonomy.
  • Opportunity to build and scale agency, referral, technology, and ecosystem partnership programs.
  • Direct collaboration with the founding team and senior company leadership.
  • High-impact role where partnership performance directly contributes to pipeline, revenue, and growth.
  • Exceptional opportunities for professional development and advancement within a rapidly scaling organization.
  • Remote work opportunity within the United States.
  • Inclusive workplace committed to diversity and creating an environment where employees can do their best work.
  • Opportunity to help shape a new category in customer intelligence and personalization for commerce.