Flosum
Flosum

Head of Marketing (UK)

marketingUnited Kingdom
SALARY
Not specified
WORK TYPE
remote
JOB TYPE
Full-time
INDUSTRY
ai
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About the role

About the Role

We're looking for a creative, resourceful, and commercially minded Head of Marketing to lead our global marketing function. This is a high-impact role for a builder who thrives in a fast-paced environment, knows how to generate demand at the enterprise level, and can do more with less in an era where AI is reshaping how marketing is done. You will own the full marketing engine, from brand and messaging to demand generation, pipeline acceleration, and modern visibility across search, LLMs, and social.

What You'll Do

  • Own demand generation strategy and execution, with a clear mandate to drive qualified pipeline from enterprise accounts.
  • Build and scale integrated campaigns across digital, ABM, events, email, partner, and content channels.
  • Lead product marketing, including positioning, messaging, launches, competitive intelligence, and sales enablement.
  • Ensure brand and messaging consistency from the website through every customer touchpoint.
  • Drive SEO and next-generation visibility, including optimization for LLMs and AI-powered search, to grow organic discovery and share of voice.
  • Elevate brand presence on LinkedIn, X, YouTube, and other social platforms with bold, creative storytelling.
  • Partner closely with Sales, Customer Success, and Product to align on pipeline goals, ICP, and GTM motion.
  • Build, mentor, and optimize a lean, high-output marketing team that leverages AI and automation to multiply impact.
  • Own marketing analytics: pipeline contribution, CAC, funnel conversion, campaign ROI, and brand metrics.
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