Lattice
Lattice

GTM Enablement Manager

salesfull-timeRemote - US
SALARY
Not specified
WORK TYPE
remote
JOB TYPE
full-time
INDUSTRY
general
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About the role

What you’ll own

  • Sales Enablement Strategy
    Own the enablement strategy across discovery, demo, and deal execution. Translate business priorities into focused initiatives that improve pipeline conversion and sales effectiveness.
  • Manager-Led Coaching Systems
    Build frameworks, tools, and rhythms that enable managers to coach effectively on core sales skills. Partner with leaders to reinforce consistent coaching and accountability across teams.
  • Deal Execution & Sales Skills
    Improve how reps run discovery, position value, and navigate deals. Develop scalable programs that strengthen deal strategy, stakeholder alignment, and overall execution quality.
  • Inspection, AI Workflows, & Performance Visibility
    Leverage tools like Gong, Salesforce, and AI-driven workflows to create visibility into sales behaviors and performance trends. Integrate AI into rep and manager workflows (e.g. call analysis, coaching insights, deal inspection, and content creation) to improve efficiency and effectiveness. Define leading indicators and partner with leaders to inspect progress and drive accountability.
  • Measurement & Impact
    Establish clear success metrics and connect enablement initiatives to pipeline, conversion, and revenue outcomes. Continuously iterate based on data and feedback.
  • Cross-Functional Alignment
    Partner with Sales, Product Marketing, and RevOps to ensure alignment on messaging, processes, and priorities that impact Pre-Sales performance.

What success looks like

  • Managers consistently coach their teams on core sales skills with clear frameworks and expectations
  • Reps demonstrate stronger discovery, clearer value articulation, and more effective deal progression
  • Enablement initiatives are directly tied to measurable improvements in pipeline conversion and sales performance
  • There is clear visibility into what is working, where gaps exist, and how to improve

What you’ll bring

  • 6–8 years of progressive, professional experience, including 2+ years in SaaS sales enablement; experience in selling, product marketing, sales management, and/or learning & development is preferred
  • Experience owning end-to-end enablement programs or sales initiatives that drive measurable business impact
  • Strong understanding of the sales motion, including discovery, demo, and deal strategy
  • Ability to translate business problems into structured, scalable solutions
  • Comfort working with GTM metrics and using data to inform decisions and measure success
  • Proven ability to influence stakeholders and drive alignment across teams and levels
  • Strong communication skills, both written and verbal
  • Ability to manage multiple priorities and operate with a high degree of ownership
  • Familiarity with GTM tools such as Gong, Salesforce, Mindtickle, and Guru
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GTM Enablement Manager at Lattice — Remote